Nordic Sales Specialist
3 days ago
This exciting opportunity has arisen for a Nordic Sales Specialist to join our dynamic sales team at TN Sweden. As a key member of our organization, you will be responsible for developing and implementing effective sales strategies to drive growth and revenue.
You will work closely with our Country Sales Manager and Trade Marketing Manager to develop and execute plans to maximize sales and in-house-share across our assigned accounts.
Your primary focus will be to lead Sony's efforts with key local customers as the functional marketing expert to maximize and optimize Sony's online/offline presence/marketing and 360° marketing during the full consumer journey.
- Develop and implement sales strategies to drive growth and revenue.
- Work closely with the channel head and sell-in team for goal setting and activation plan, designing and implementing digital initiatives to drive Sony higher online sales within the assigned Sony business partners.
- Ensure online best visibility & experience (contents & location) within the channel partners, ensuring that the ranged products are shown in a compelling way and with relevant contents to the end users to drive omnichannel conversion – Online SLC (Selection, Location, Condition).
- Improve search engines and organic rankings within the channel (Sony USP wording and visibility in accordance with search relevance).
- Ensure omnichannel consistent and optimal product communication message within the assigned Sony business partners.
- Work with cross-functional teams through implementation and compliance of product communication for ensuring desired results.
- Measure and evaluate ROI and sales and promotion effectiveness of all online trade marketing activities within the channel.
- Gather marketing campaign data, evaluate the impact of strategies, and report the results.
- Target specific customer channels to promote SONY products, including pay-per-click ads, SoMe platforms, email, website contents, and SEO strategies.
- Determine which platforms to advertise on and adapt campaigns accordingly.
- Deliver online targets / Analyze market/retail data, trends, consumer preferences, and competitor behavior to optimize marketing strategies.
- Effectively communicate with Channel Head Team and Directors.
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