Marketing Director

1 day ago


Stockholm, Stockholm, Sweden FwB Agency Full time

We are seeking an experienced Head of Marketing to lead our marketing team at FwB Agency.

The ideal candidate will have a deep understanding of media and marketing strategy and execution, client relationship management, and tailored solutions that achieve exceptional results.

This is a unique opportunity to join a rapidly growing creative full-service agency and contribute to delivering measurable results with a perfect blend of creative strategy, execution, and business impact.

Responsibilities

The successful candidate will be responsible for:

  • Developing, overseeing, and executing marketing activations for clients across channels.
  • Integrating media planning and buying into marketing strategies, optimizing channel selection to maximize impact and ROI.
  • Developing comprehensive media strategies, including paid, earned, and owned media, to amplify campaign reach and effectiveness.
  • Collaborating with media partners and vendors to negotiate placements, rates, and value-added opportunities.
  • Staying current on media trends, tools, and platforms, applying insights to enhance client outcomes.
  • Acting as the primary marketing advisor for clients, building and nurturing strong relationships.
  • Presentation marketing plans clearly and persuasively, ensuring buy-in from stakeholders.
  • Proactively communicating campaign progress, results, and recommendations, aligning client expectations with achievable goals and high-impact solutions.
  • Leading and collaborating with cross-functional teams to ensure cohesive campaign development and seamless execution across channels.
  • Ownership and oversight of performance metrics, analyzing data, and providing regular reports to clients, identifying opportunities for growth and optimization.
  • Staying up-to-date with industry trends, social media updates, and best practices, incorporating these insights into client strategies to maintain a competitive edge.


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