Product Marketing Strategist, Technology Partnerships
6 days ago
Drive Technology Partnerships Success
As a Product Marketing Manager, Technology Alliances at Acronis, you will play a crucial role in driving the success of our technology partnerships. You will be responsible for developing and executing joint marketing strategies with our technology alliance partners, ensuring Acronis' presence in external and internal marketplaces, and driving the Technology Partner Program and GTM execution for Acronis' Platform.
Key Responsibilities:
- Oversee and coordinate different projects to ensure they benefit one another, aligned with the strategy and business goals defined in the Acronis Platform GTM strategy.
- Create joint content that reinforces the "better together" story, including joint datasheets, web copy, webinars, blog posts, and videos.
- Work closely with the cross-functional core team leads from Sales, Product Marketing, and Product Management to coordinate and implement changes to the Acronis Technology Partner Program.
- Coordinate and execute a marketing plan for the Acronis Platform, working with marcom and partner marketing managers cross-functionally.
- Help keep Acronis Solutions Marketplace and external partner marketplaces updated, ensuring new solutions are published on time and presented in the best way in the marketplaces.
Requirements:
- 3+ years of technology alliance marketing, partner marketing, and/or product marketing experience within the B2B IT industry.
- Experience creating, managing, and executing joint partner marketing activities and managing partner programs.
- Experience working with Managed Service Providers, Cloud Marketplaces, and/or product integrations is a plus.
- English fluency with exceptional written, verbal, and presentation creation skills required.
About Acronis
Acronis is a global cyber protection company that provides natively integrated cybersecurity, data protection, and endpoint management solutions for MSPs, SMBs, enterprise IT departments, and home users. Our all-in-one solutions are highly efficient and designed to identify, prevent, detect, respond, remediate, and recover from modern cyberthreats with minimal downtime, ensuring data integrity and business continuity.
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