Retail Marketing Specialist
1 month ago
Brooks Sports is seeking a highly skilled Retail Marketing Specialist to join our team. As a key member of our marketing team, you will be responsible for developing and executing retail marketing plans to drive sales and brand awareness.
Key Responsibilities:- Develop and execute retail marketing plans for key retailers, including POS programs and seasonal launch plans.
- Partner with sales and marketing teams to develop retail marketing strategies and tactics.
- Ensure consistent and continuous visibility of the Brooks brand and products at POS, including brick and mortar, online, social, and PR.
- Collaborate with EMEA marketing teams to ensure deadlines and deliverables are met.
- Travel with sales teams to account meetings and trade fairs/shows for retail marketing presentations.
- Manage account marketing budgets and monitor performance.
- Stay up-to-date on new POS tools and identify opportunities to innovate or improve existing processes.
- Bachelor's degree in business or marketing, or equivalent experience.
- 3+ years of relevant sales and/or marketing experience, preferably in the sports or retail industry.
- Excellent verbal and written communication skills in English, with proficiency in Swedish (Norwegian/Danish a plus).
- Good understanding of brand building and integrated marketing approaches.
- Proven experience in co-operation with sales and retail marketing teams.
- Ability to generate new ideas and creative solutions.
- Drive, energy, and a passion for the running enthusiast and practicing an active lifestyle.
By submitting your application, you acknowledge that Brooks Sports, Inc. collects your personal data for recruitment purposes and may transfer and/or disclose it to affiliated companies and third parties acting on its behalf.
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