Retail Marketing Professional

2 weeks ago


Gothenburg, Västra Götaland, Sweden Brooks Sports Full time
Job Title: Retail Marketing Specialist

About the Job:

We are seeking a highly skilled and motivated Retail Marketing Specialist to join our team at Brooks Sports. As a key member of our marketing team, you will be responsible for developing and executing retail marketing plans that drive sales and brand awareness in our retail partners.

About the Role:

As a Retail Marketing Specialist, you will:

* Develop and execute retail marketing plans for key retailers, including POS programs and seasonal launch plans
* Partner with Territory Directors, Sales Managers, and Sales Reps to develop retail marketing strategies
* Ensure consistent and continuous visibility of the Brooks brand and products at POS (brick & mortar, online, social, PR, retail events) and continuous marketing support of Sales and Tech Reps to drive sell-through
* Execute project requests for in-store and digital retail and partner with EMEA Retail Marketing teammates on large-scale projects
* Plan and execute shop-in-shop concepts, designated in-store campaigns, or brand floorspace or events for key retailers
* Liaise with the EMEA Marketing team to ensure deadlines and deliverables are met on time
* Travel with Sales to account meetings and trade fairs/shows for retail marketing presentations and other commitments

Requirements:

* Bachelor's degree (preferably in business/marketing) or apprenticeship in trade
* 3+ years of relevant sales and/or marketing experience (brand, footwear, retail & lifestyle experience)
* Excellent verbal and written communication skills in Swedish (Norwegian/Danish is a plus) and business English
* Good understanding of brand building and integrated marketing approach
* Must have proven experience in co-operation with sales and retail marketing
* Readiness to travel and attend meetings and offerings with customers as well as events
* Able to generate new ideas and creative solutions
* Drive & energetic, trend-conscious; sport-savvy
* Flexibility to work on own initiative or within team and cross-functional framework
* Excellent organizational and management skills
* Ability to multi-task and to get the job done when needed (hands on mentality)
* Good knowledge of following software: Word, Excel, Outlook, PowerPoint, (Graphic program a plus)
* Strong passion for the running enthusiast and practicing an active lifestyle
* Able to generate new ideas and creative solutions
* Car driver's license
* Embraces and lives the Brooks values

What We Offer:

* Competitive compensation and benefits package
* Opportunity to work with a leading global sports brand
* Collaborative and dynamic work environment
* Professional development and growth opportunities

How to Apply:

If you are a motivated and results-driven professional looking to take your career to the next level, please submit your application, including your resume and cover letter, to our website.

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