Customer Experience Architect

5 days ago


Stockholm, Stockholm, Sweden Scandic Hotels Group Full time

As our Tech Lead for MarTech, you will play a crucial role in shaping our CRM systems and Loyalty program. You will work closely with cross-functional teams to drive customer engagement, improve loyalty initiatives, and enhance guest satisfaction. Your mission will be to lead team members, manage technical platforms, ensure efficient resource allocation, and prioritize tasks effectively.

  • Develop and manage all platforms related to CRM, Loyalty, and Marketing communication to ensure a stable and efficient solution.
  • Establish an efficient organization structure to manage these platforms effectively.
  • Lead and mentor team members, promoting collaboration and engagement.
  • Work closely with business stakeholders to define requirements.
  • Ensure data accuracy, system performance, and compliance with privacy regulations.
  • Facilitate data accessibility across platforms and ensure continuous management of customer data.
  • Provide architectural and design directions related to CRM, Loyalty, and Marketing technologies.
About Scandic Hotels Group

We are highly committed to Diversity & Inclusion initiatives and are a responsible corporate citizen actively engaged in sustainability efforts. With around 20,000 team members, over 10 million guests, and 4 million meetings a year, we have great power to drive transformation and inspire change at scale.

We offer a hybrid setup that suits our team members, allowing them to work flexibly and comfortably. Our headquarters is situated in newly renovated spaces right by Hagaparken on Sveavägen 167 in Stockholm.

  • Strong background in MarTech, including email and performance marketing communication.
  • Proficiency in one or several CRM systems, preferably Salesforce Marketing Cloud, Adobe, and/or Microsoft Dynamics CRM.
  • Previous experience leading a team.
  • Strong technical capabilities and strategic thinking.
  • Experience working with continuous delivery methodologies.
  • Ability to effectively collaborate with business stakeholders.
  • Strong process and data competence with an understanding of business value.
  • Experience in retail and/or Hospitality is considered advantageous.
  • Excellent communication skills in both Swedish and English.


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