Chief Commercial Strategist

3 weeks ago

Stockholm, Stockholm, Sweden EpiHelp AB Full time

Are you a seasoned professional with a passion for driving commercial growth in fast-scaling startups? Do you have a proven track record of leading successful affiliate partnerships and user acquisition strategies?

Role Overview

We are seeking an experienced Chief Commercial Officer (CCO) to lead our commercial strategy, focusing on User and Ambassador growth, and initiating our revenue streams across affiliate partnerships. This is an equity-based role until funding is secured, offering the candidate with strong buy-in, endurance, and entrepreneurial spirit a unique high-risk, high-reward opportunity.

About EpiHelp AB

EpiHelp AB is a Swedish startup developing the social networking app basense. Our mission is to empower consumers with a platform that enables user-generated reviews, crowd curation, and a shared economy business model. We are looking for a talented CCO to join our team and help us drive commercial success.

Key Responsibilities
  • Commercial Growth: Plan and execute the affiliate partnership acquisition with merchants via direct contracting or affiliate networks, ensuring the sustainable growth of basense merchant partnerships across multiple geographies and verticals.
  • User Growth: Plan and execute user acquisition and retention strategies using appropriate digital marketing tools and services, like social media marketing, SEO, ASO, analytics, and managing social media agencies.
  • Ambassador Programs: Lead and scale the influencer and ambassador acquisition and marketing strategy to grow the platform's reach and engagement.
  • Excel in Value Selling: Optimize monetization strategies across affiliate partnerships, consulting services, and SaaS fees, ensuring a scalable, profitable business model applying a data-based value selling philosophy.
  • Targeting % Branding: Plan, build, and execute branding and marketing activities, tailored to target audiences in different regions and verticals. Further develop the visuals of the basense application and website. Create a consistent signature branding.
  • Market Expansion: Develop market entry strategies for new regions, collaborating closely with marketing agencies and local partners to expand basense's merchant and user base.
Requirements

To be successful in this role, you will need:

  • Proven Leadership: Minimum 10 years executive experience in Start-up, small or medium-sized digital ventures, with a focus on digital marketing, or affiliate marketing in fast-scaling, user-centric hybrid (B2C and B2B) business models.
  • Influencer and Ambassadors: Proven experience in planning, launching, and growing influencer and ambassadors networks.
  • Affiliate Network: Experience in onboarding merchants with direct contracts as well as integrating in external or internal affiliate systems. Ability to specify automated processes for scaling purposes.
  • Commercial Excellence: Demonstrated success in optimizing commercial metrics like Cost per Installation, Cost per Customer Acquisition, Revenue and Profit per Active User, Conversion and Retention rates, ideally in app-based ecosystems or SaaS environment.
  • Marketing & Sales Integration: Strong understanding of how marketing and sales processes intersect, with the ability to leverage both to drive commercial success. Setting the structure enabling future growth.
  • Ability to navigate complex systems: Be passionate about understanding, navigating, and operating multiple intersecting technology and business layers with multiple stakeholders involved.
  • Entrepreneurial Spirit: A hands-on, outcome-oriented mindset with the ability to endure high-risk, high-reward startup environments that succeed for their unmatched team spirit and will to win.
  • Driving Innovation: Ability to picture, sell, and drive innovative solutions.
  • Global Experience: Experience working in remote, decentralized teams with a global focus, especially in high-growth, tech-driven environments.
  • Educational Background: Degree in Marketing, Business, or related fields, with strong experience in digital marketing, content marketing, and SaaS business models.
  • Minimum Financial Independence: at least for the initial period of 3 to 6 months the candidate must have a financial independence as a retainer can only be initiated after the seed round financing has successfully been completed.
Benefits

We offer:

  • Unique Opportunity: Be part of a highly differentiated and lucrative business model combining a fast-scaling social network, user-generated reviews, and affiliate commissions into a unique recipe for success.
  • Compensation: This role is equity-based (the candidate will acquire company shares) until funding is secured. Secondly, we have success-oriented compensation, namely commission payments on funds raised and services sold.

Salary range: $120,000 - $180,000 annually, depending on experience. Location: Remote (Sweden).

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