Innovative Commercial Strategist
1 week ago
EpiHelp AB is a pioneering startup that empowers consumers with a unique platform, basense. Our mission is to provide trusted and actionable information for everyday needs, driving an efficiency leap towards a more sustainable future.
Salary and BenefitsWe offer a highly competitive salary of $150,000 - $200,000 per year, with opportunities for growth and equity-based compensation until funding is secured. This role provides a unique chance to build value as the company grows.
Job DescriptionWe are seeking a visionary Co-Founder Chief Commercial Officer (CCO) to lead our commercial strategy, focusing on user and ambassador growth, and initiating revenue streams across affiliate partnerships. As a key member of our senior management team, you will work closely with technology developers, affiliate system and network providers, and marketing agencies to drive growth and scalability.
Key Responsibilities- Commercial Growth: Plan and execute the affiliate partnership acquisition with merchants via direct contracting or affiliate networks, ensuring sustainable growth of basense merchant partnerships across multiple geographies and verticals.
- User Growth: Develop and implement user acquisition and retention strategies using digital marketing tools and services, and managing social media agencies.
- Ambassador Programs: Lead and scale influencer and ambassador acquisition strategies to grow the platform's reach and engagement.
- Optimize Prizing: Maximize monetization strategies across affiliate partnerships, consulting services, and SaaS fees, ensuring a scalable, profitable business model.
- Branding & Targeting: Plan, build, and execute branding and marketing activities tailored to target audiences in different regions and verticals.
- Market Expansion: Develop market entry strategies for new regions, collaborating closely with marketing agencies and local partners to expand basense's merchant and user base.
- Cross-functional Teamwork: Work closely with the technology development team, affiliate system and network providers, and senior management to drive growth and scalability.
To succeed in this role, you will need:
- Proven Leadership: Minimum 10 years of executive experience in small or medium-sized digital ventures, with a focus on digital marketing or affiliate marketing in fast-scaling, user-centric B2C and B2B business models.
- Influencer and Ambassadors: Proven experience in planning, launching, and growing influencer and ambassadors networks.
- Affiliate Network: Experience in onboarding merchants with direct contracts, as well as integrating in external or internal affiliate systems, with the ability to specify automated processes for scaling purposes.
- Commercial Excellence: Demonstrated success in optimizing commercial metrics like Cost per Installation, Cost per Customer Acquisition, Revenue and Profit per Active User, Conversion and Retention rates, ideally in app-based ecosystems or SaaS environments.
- Marketing & Sales Integration: Strong understanding of how marketing and sales processes intersect, with the ability to leverage both to drive commercial success.
- Ability to Navigate Complex Systems: Excel in understanding and operating multiple intersecting technology and business layers with multiple stakeholders involved.
- Entrepreneurial Spirit: A hands-on, outcome-oriented mindset with the ability to endure high-risk, high-reward startup environments.
- Driving Innovation: Ability to picture, sell, and drive innovative solutions in social media.
- Global Experience: Experience working in remote, decentralized teams with a global focus, especially in high-growth, tech-driven environments.
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