Gaming Marketing Director

1 month ago


Stockholm, Stockholm, Sweden Red Bull Full time
Job Title: Gaming Marketing Manager

We are seeking a highly skilled Gaming Marketing Manager to join our team at Red Bull Sweden. As a key member of our marketing department, you will be responsible for driving our gaming marketing program to new heights.

The ideal candidate will have a strong understanding of the gaming and esports landscape, including game titles, esports athletes, teams, events, technology developments, and other stakeholders. You will be responsible for developing and executing comprehensive marketing strategies, leading gaming projects, and managing key gaming assets.

Key Responsibilities:

  • Develop and execute gaming marketing strategies to enhance Red Bull's brand within the gaming scene.
  • Lead gaming projects, ensuring robust project management and strategic planning for both long and short terms.
  • Manage key gaming assets, including the Red Bull Gaming Sphere, Red Bull Gibaway, and our talent program.
  • Collaborate with the Country Sports Manager to define clear objectives, goals, and KPIs for the gaming and esports program.
  • Work with the Red Bull Media Network team to align gaming content objectives and explore new content opportunities.

Requirements:

  • 5+ years of marketing experience with strong knowledge in the gaming and esports landscape.
  • Deep understanding of the competitive gaming landscape, including game titles, esports athletes, teams, events, technology developments, and other stakeholders.
  • Strong project management skills, including planning, scheduling, budgeting, and collaboration.
  • Strong sense of ownership and accountability, with the ability to know what needs to be done.
  • Creative thinker with a proven ability to design and communicate compelling gaming strategies.
  • Experience with integrated gaming marketing campaigns and activations.

Red Bull Sweden AB is an equal opportunities employer. We believe passionately that employing a diverse workforce is central to our success. We make recruiting decisions based on your experience and skills. We welcome applications from all members of society irrespective of age, sex, disability, sexual orientation, race, religion.



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