Customer Relationship Management Strategist

5 days ago


Stockholm, Stockholm, Sweden TN Sweden Full time
About the Role

The Senior CRM Manager will oversee managing and leading the Swedish CRM Team across all brands as well as key/high profile CRM projects alongside the Head of Customer Engagement.

  • Executing CRM strategies across multiple brands, ensuring alignment with overall business objectives.
  • Utilizing data sources to gain insights into player behavior, market performance, campaign performance, and translating into meaningful actions.
  • Cross-functional collaboration with marketing, telesales, VIP, CX teams to align CRM initiatives with broader organisational initiatives.
  • Driving continuous improvement and innovation in CRM practices, processes, and technologies.
  • Staying updated with industry trends, best practices, and emerging technologies in CRM and customer experience management.


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