
Director of Product Marketing
17 hours ago
Location: Stockholm, Sweden/ Graz, Austria/ Prague, Czech Republic/ Suresnes, France
Job ID: 36652
Are you a leader seeking to transition from the limitations of a security startup in limbo, a large fintech corporation, a traditional banking institution, or a technology company? If you are looking for a new and compelling opportunity, this role may be an ideal match for you. Join our dynamic team and contribute to advancing our business to new levels of success.
At HID, it is not solely the exceptional products we provide that set us apart; it is also our people and their expertise that consistently make a significant impact in the eyes of our customers. We are seeking a leader to reinforce the Authentication Business leadership team and significantly influence the way we position our products and solutions.
Who are we?
HID powers the trusted identities of the world's people, places, and things, allowing people to transact safely, work productively and travel freely.
We are a high-tech software company headquartered in Austin, TX, with over 4,500 worldwide employees. Check us out here: www.hidglobal.com and https://youtu.be/23km5H4K9Eo
Identity and Access Management Solutions (IAMS):
HID Global Identity and Access Management Solutions products protect more than 85 million user identities. At HID Global, we understand that no person, device, or workplace can go unprotected. This philosophy of Zero Trust drives us to create new advances in risk-based multi-factor authentication, leads us to secure user identities in converged access environments and drives the need to expand implementations with our industry-leading digital certificates and PKIaaS solution to manage them at scale.
As our Director of Product Marketing, you'll support HID's success by:
- Team Leadership: Lead, mentor and inspire a geographically dispersed team including both direct and indirect reports. Foster a collaborative and high-performance culture that drives towards business goals.
- Cross-functional Collaboration: Collaborate with internal teams, including product management, product marketing, sales, technical services and legal, to ensure seamless execution of initiatives. Provide leadership & guidance to teams working on related projects.
- Sales Enablement: Work closely with marketing and product teams to shape sales collateral, presentations, and materials that effectively communicate the value proposition across diverse markets.
- Conduct Market Research: Identify customer needs, market trends, and the competitive landscape; use insights to inform product positioning and messaging.
- Strategy Development Intersection: Provide strategic leadership in competitive analysis, market trends, and product performance to guide decision-making and drive growth.
- Industry Engagement: Maintain industry knowledge through workshops, publications, participating in relevant professional societies & support technical subject matter experts who speak at industry events. In some cases, be the subject matter expert speaking or hosting panel conversations as well.
- Customer Engagement: Develop and maintain strong relationships with key customers and industry influencers. Gather and incorporate customer feedback to refine product positioning and marketing strategies. Part of this role also includes creating customer case studies and testimonials documentation which can later on be shared and promoted to external audiences but also to educate our internal audiences on where we excel and where we can be better.
- Launch External Offerings: Lead the launch of product, solution and integration with external platform in collaboration with product management, our partners, sales, marketing and PR teams to ensure successful execution.
- Create Customer Segmentation Strategies: Establish and understand customer profiles to guide the creation of targeted marketing and overall external communication plans ensuring that we keep our pulse on the market and successfully address key business needs addressing the targeted stakeholders.
- Business Value Stream Leadership: Drive thoughtful and well-constructed assessment of "where-to-play" vertical/segments; work with leadership to align organization around strategic choices. Work with leadership to ensure organization investments are prioritized to enable targeted growth.
- Communications: Ensure alignment and cohesive messaging across cross-functional teams, including Corporate Communication, Product Management, Engineering, and Sales.
Your Experience and Background include:
- Bachelor's degree in business management, marketing or equivalent relevant experience will be considered.
- 10 years of experience in solution/product marketing or relevant adjacent roles.
- Minimum of five years of experience working closely with IT, technology development, financial services/banking, security or identity management software solutions.
- Experience in doing market research and copywriting represents a strong advantage.
- Proven track record of successful product and/or solution launches and promotional campaign development.
- A proven track record of achievements and demonstrated career stability.
- Good inter-personal and communication skills in both spoken and written English. The ability to also communicate in German, French or Spanish would provide the candidate with a strong advantage.
What we can offer you:
- Competitive salary and rewards package.
- Competitive benefits and annual leave offering, allowing for work-life balance.
- A vibrant, welcoming & inclusive culture.
- Extensive career development opportunities and resources to maximize your potential.
- To be a part of a global organization that is pioneering the hardware, software and services that allow people to confidently navigate the physical and digital worlds.
Why apply?
- Empowerment: You'll work as part of a global team in a flexible work environment, learning and enhancing your expertise. We welcome an opportunity to meet you and learn about your unique talents, skills, and experiences. You don't need to check all the boxes. If you have most of the skills and experience, we want you to apply.
- Innovation: You embrace challenges and want to drive change. We are open to ideas, including flexible work arrangements, job sharing or part-time job seekers.
- Integrity: You are results-orientated, reliable, and straightforward and value being treated accordingly. We want all our employees to be themselves, to feel appreciated and accepted.
HID is committed to building a diverse, equitable, and inclusive workforce that reflects the global communities we serve. As an equal opportunity employer, we welcome applications from individuals of all backgrounds, experiences, and perspectives. We evaluate applicants without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, disability, age, veteran status, or any other legally protected characteristic. Our goal is to create a workplace that empowers everyone to thrive and be their authentic selves, fostering an environment of mutual respect and inclusivity. If you have a disability and require assistance or accommodation to participate in the application process or to perform essential job functions, please contact accommodations-ext@hidglobal.com.
We make it easier for people to get where they want to go
On an average day, think of how many times you tap, twist, tag, push or swipe to get access, find information, connect with others or track something. HID technology is behind billions of interactions, in more than 100 countries. We help you create a verified, trusted identity that can get you where you need to go – without having to think about it.
When you join our HID team, you'll also be part of the ASSA ABLOY Group, the global leader in access solutions. You'll have 61,000 colleagues in more than 70 different countries. We empower our people to build their career around their aspirations and our ambitions – supporting them with regular feedback, training, and development opportunities. Our colleagues think broadly about where they can make the most impact, and we encourage them to grow their role locally, regionally, or even internationally. As we welcome new people on board, it's important to us to have diverse, inclusive teams, and we value different perspectives and experiences.
#LI-HIDGlobal
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