Influencer Marketing Manager

7 days ago


Sundbyberg Municipality, Sweden Perrigo Full time
About the Role

We are seeking a highly skilled and experienced Influencer Marketing Manager to join our team at Perrigo. As a key member of our in-house creative team, you will be responsible for driving our influencer marketing and PR activities across Nordic markets.

Key Responsibilities
  • Develop and execute influencer marketing strategies to achieve business objectives and drive brand awareness.
  • Build and maintain relationships with key influencers and external partners/agencies within the influencer community.
  • Manage budgets and optimize influencer marketing activations to ensure maximum ROI.
  • Plan, create, execute, and measure influencer marketing campaigns to ensure set KPIs are met.
Requirements
  • Minimum 2-4 years of experience in influencer marketing and/or PR, preferably in the FMCG industry.
  • Fluent in Swedish and strong proficiency in English.
  • Understanding of the influencer marketing landscape in the Nordics and insights into the respective markets.
  • Strong project management skills with the ability to handle multiple campaigns in parallel.
  • A passion for digital marketing and ability to inspire and influence others.
  • An entrepreneurial mindset with a curiosity to try new things.
  • Strong business acumen with a passion for delivering against performance metrics such as market share, penetration, and sales.
  • Team player with a willingness to support colleagues and contribute to the growth of the company.
About Perrigo

Perrigo is a leading player in the European Consumer Self-Care market and the largest U.S. store brand provider of over-the-counter and infant formula. We are committed to enhancing the wellbeing of our colleagues and consumers alike, and we pride ourselves on fostering an inclusive, collaborative culture where each person can experience a sense of belonging.

What We Offer
  • Competitive compensation and benefits package.
  • Opportunities for career growth and development.
  • A dynamic and entrepreneurial work environment.
  • A chance to work with a leading brand in the self-care industry.


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