Marketing Innovation Lead

5 days ago


Stockholm, Stockholm, Sweden Hemnet Full time
Marketing Innovation Lead

We're seeking an innovative and forward-thinking Marketing Innovation Lead to spearhead Hemnet's digital marketing strategy. This role plays a crucial part in driving customer growth, engagement, and loyalty across all digital channels.

About the Position

In this exciting role, you will be responsible for developing and executing a comprehensive digital marketing plan, leveraging data and insights to drive customer acquisition and retention. Your expertise will shape our digital marketing strategy, ensuring alignment with our overall business objectives and informing data-driven decision-making.

Main Responsibilities
  • Develop and Execute a Comprehensive Digital Marketing Plan: Collaborate with cross-functional teams to create and implement a digital marketing strategy that drives customer acquisition and retention.
  • Foster Innovation and Experimentation: Drive innovation within the digital marketing function, exploring new technologies, channels, and approaches to maintain a competitive advantage.
  • Build and Lead a High-Performing Team: Recruit, develop, and manage a high-performing digital marketing team, fostering a culture of collaboration, innovation, and continuous learning.
  • Cross-Functional Collaboration: Collaborate closely with cross-functional teams to ensure seamless execution of digital marketing initiatives and maximize impact.
Requirements
  • Minimum 5 Years of Experience: Proven track record of success in leading and managing high-performing digital marketing teams in a digital environment.
  • Deep Understanding of Digital Marketing: Strong analytical and data-driven decision-making skills, with experience in CRM platforms, marketing automation tools, and data analytics tools.
  • Strong Leadership Skills: Excellent communication, presentation, and interpersonal skills, with strong leadership, mentorship, and team-building abilities.
About Us

We're Hemnet, Sweden's most popular property platform, dedicated to making the life-changing journey of finding a new home as smooth and enjoyable as possible. Our mission is to connect every seller with every buyer, empower buyers to discover every home for sale, and enable real estate agents to match seamlessly with sellers.



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