Experience Manager ABBA

19 hours ago


Stockholm, Stockholm, Sweden Pophouse Entertainment Full time

Cultivating Memorable Experiences in Music Culture

Pophouse Entertainment seeks a passionate professional to lead the marketing efforts for its iconic attractions, ABBA The Museum and Avicii Experience. As Marketing & Media Lead, you will be responsible for crafting innovative marketing strategies, managing media partnerships, and analyzing performance metrics to optimize campaign success.

Your key responsibilities will include:

  • Developing and executing multi-channel marketing campaigns to increase visitor engagement and brand awareness.
  • Negotiating with media suppliers to secure optimal placements and maximize ROI.
  • Managing external relationships with agencies, media partners, and influencers to drive collaboration and brand visibility.
  • Providing regular performance reports to senior management, analyzing KPIs and optimizing future campaigns through data insights.
  • Improving the visitor journey from online discovery to on-site experiences while implementing initiatives to foster brand loyalty and encourage repeat visits.

To succeed in this role, you will need a strong understanding of digital marketing, social media platforms, and data analytics tools, as well as excellent leadership, communication, and project management skills. If you are passionate about creating unique experiences in music culture, we encourage you to apply.



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