![TN Sweden](https://eurojobs.com/files/pictures/Sweden_eurojobs_VIP_1.png)
Customer Loyalty Strategist
11 hours ago
About Equality & Diversity
We value diversity and inclusion and aim to create an inclusive and supportive work environment.
We're an Equal Opportunity Employer, making all employment decisions without regard to age, national origin, race, ethnicity, religion, creed, gender identity, gender expression, sexual orientation, disability, marital status, or any other characteristic protected by law.
We strive to create a workplace where everyone feels valued and respected.
Job Overview:This role is crucial to supporting our growth and development in the Nordic countries and internationally. You'll be part of driving positive change, fighting food waste, and reducing our climate footprint.
You'll work closely with our Nordic Merchandising team, reporting to the Head of Merchandising. The team operates in an agile environment, and you'll have the opportunity to influence our working methods and written communication.
Main Responsibilities:- You will maximise the potential of our current CRM system.
- You will design and implement direct email marketing campaigns in collaboration with the merchandising team.
- You will plan and execute CRM strategies to enhance customer retention, loyalty, and engagement.
- You will analyse customer data to create highly personalised campaigns and segments.
- You will conceptualise, create, and develop life cycle flows in conjunction with our global CRM team.
- You will build campaigns and automation to strengthen customer loyalty and maximise customer lifetime value.
- You will regularly conduct A/B tests and analyse results with the global CRM team, as well as general newsletter and email campaign performance, optimising our flows, campaigns, and offers based on data.
- You will support the implementation of additional direct sales channels and be responsible for their operational execution (web push, SMS, etc.).
- At least two years of experience in direct sales, CRM, or email marketing, including prior experience working with CRM systems.
- Experience in either e-commerce, retail, or B2C marketing, preferably within FMCG.
- Confidence in developing our email channel as a sales and reactivation channel: you're always open to new ideas and approaches.
- Familiarity with classic email marketing KPIs, margin, average order value, and conversion rate.
- An eye for detail and a desire to test and optimise things.
- A hands-on mentality, well-organised, structured, and able to keep track of complex automations and email flows.
- A strong analytical approach: you prefer making decisions based on data but never forget the customer's point of view.
- Fluency in Swedish and English; knowledge of other languages such as Finnish or Danish is a plus.
-
Loyalty and CRM Strategist
11 hours ago
Stockholm, Stockholm, Sweden H&M Group Full timeOur Global Loyalty team is seeking a seasoned Loyalty and CRM Strategist to join their ranks. As a key contributor, you will play a pivotal role in shaping strategic CRM initiatives and driving customer loyalty through data-driven decision-making.The ideal candidate will have a deep understanding of customer behavior, market trends, and digital technologies....
-
Global Loyalty Strategist
2 days ago
Stockholm, Stockholm, Sweden H&M group Full timeJob OverviewH&M Group is a global fashion leader, driven by our commitment to sustainability, inclusivity, and affordability. As our Global Loyalty Strategist, you will play a pivotal role in shaping the customer experience across our brands.
-
Global Brand Strategist
10 hours ago
Stockholm, Stockholm, Sweden Meet a Group international AB Full timeMeet a Group international AB is a leading veterinary care provider in Europe. We are seeking an experienced Global Brand Strategist to join our marketing team.About the RoleWe are looking for a seasoned professional to drive brand growth and lead our marketing efforts across Europe. As Global Brand Strategist, you will be responsible for developing and...
-
Customer Experience Strategist
3 days ago
Stockholm, Stockholm, Sweden Remotion Full timeAbout the RoleWe are looking for a talented Customer Experience Strategist to join our team at Remotion. As a strategist, you will be responsible for creating new ways for marketers to deal with the challenges of today.Your Key ResponsibilitiesHelping customers to progress with their digital transformation in the area of customer experienceProviding expert...
-
Global Loyalty Leader
10 hours ago
Stockholm, Stockholm, Sweden H&M Group Full timeH&M Group is a global leader in fashion, driven by a passion for sustainable solutions. We strive to liberate fashion for the many, prioritizing our customers at every decision.As our Global Loyalty Leader, you will spearhead a dynamic team of professionals responsible for crafting customer experiences that drive loyalty and engagement. You will be pivotal...
-
CRM and Loyalty Leader
10 hours ago
Stockholm, Stockholm, Sweden H & M Hennes & Mauritz Gbc AB Full timeCareer OpportunityWe are seeking an experienced CRM and Loyalty Leader to join our dynamic team! As a key player in our marketing department, you will be responsible for developing and executing a comprehensive CRM strategy that drives customer loyalty and retention. Your focus will be on building strong relationships with customers through personalized...
-
CRM and Loyalty Manager
2 days ago
Stockholm, Stockholm, Sweden H&M group Full timeAbout the RoleWe are seeking an experienced CRM and Loyalty Manager to lead our customer engagement initiatives globally. In this role, you will be responsible for developing and implementing strategies to foster customer loyalty and retention.
-
Regional Growth Strategist
6 days ago
Stockholm, Stockholm, Sweden BYD Europe Full timeOverview of Key Responsibilities: In this pivotal role, the Regional Growth Strategist drives commercial growth within their designated area, harmonizing with BYD's brand ethos and organizational culture. A primary focus lies in designing and executing comprehensive strategies to deliver unrivaled customer experiences, thereby securing unwavering customer...
-
Strategic Loyalty Manager
11 hours ago
Stockholm, Stockholm, Sweden H & M Hennes & Mauritz Gruppe Full timeJob SummaryWe are seeking a highly skilled Global Loyalty Manager to lead our customer engagement strategy. As a key member of the marketing team, you will be responsible for developing and implementing loyalty programs that drive customer retention and revenue growth.
-
Customer Success Strategist
5 days ago
Stockholm, Stockholm, Sweden Mentimeter Full timeMentimeter, an engagement tool provider, seeks a Customer Success Strategist to drive customer value and adoption of its Enterprise solution.Key Responsibilities:Partner with Relationship Managers to ensure customer success in utilizing Mentimeter's Enterprise platform.Develop and implement strategies to increase customer value, adoption, and usage of...
-
Customer Experience Strategist
2 days ago
Stockholm, Stockholm, Sweden Remotion Full timeWe're seeking a Customer Experience Strategist to join our team at Remotion. As a seasoned professional, you'll be responsible for helping our customers drive unparalleled corporate success through data-driven growth and agile strategies.With a minimum of two years of experience in different positions, you'll bring a unique perspective to our team. Your...
-
Tobacco Industry Strategist
6 days ago
Stockholm, Stockholm, Sweden WECHEER Full timeJob DescriptionWe are seeking a highly experienced and skilled Tobacco Industry Strategist to drive and oversee our strategic client engagement for one of our most important clients in the tobacco industry. This role demands a deep understanding of the tobacco sector, including its market dynamics, regulatory landscape, and complex route-to-market...
-
Fashion Customer Experience Manager
11 hours ago
Stockholm, Stockholm, Sweden H&M Group Full timeWe are seeking an experienced Fashion Customer Experience Manager to join our team. As a key member of our Global Loyalty team, you will be responsible for developing and executing a comprehensive loyalty strategy that drives customer engagement and loyalty.The ideal candidate will have a proven track record in running global loyalty programs and CRM...
-
Account Revenue Strategist
4 days ago
Stockholm, Stockholm, Sweden Funnel Full timeAccount Revenue Strategist RoleWe are seeking a highly motivated and experienced Account Revenue Strategist to join our team. The successful candidate will be responsible for developing and implementing strategic account plans to drive revenue growth and expand Funnel's footprint within the customer portfolio.Key ResponsibilitiesDevelop and implement...
-
Content Strategist
3 days ago
Stockholm, Stockholm, Sweden Soundtrack Full timeAs the SEO Manager, you will be part of a multidisciplinary team responsible for driving top-of-funnel customer acquisition and brand awareness. The team, which is also part of the Growth team, consists of marketing professionals, content strategists, copywriters, agencies, analysts, engineers, user researchers, and designers.The role reports to the Director...
-
Customer Value and Retention Specialist
3 days ago
Stockholm, Stockholm, Sweden Mentimeter AB Full timeMentimeter AB is a dynamic and innovative technology company that empowers organizations to create engaging and interactive experiences. We are seeking a seasoned Senior Customer Success Manager to join our team and drive customer success across our Enterprise client base.About the PositionThis is an exciting opportunity to leverage your expertise in...
-
Senior Customer Growth Manager
3 days ago
Stockholm, Stockholm, Sweden Mentimeter AB Full timeMentimeter AB is a cutting-edge software company that empowers organizations to turn presentations into conversations. We are seeking a skilled Senior Customer Success Manager to join our team and drive customer success across our Enterprise client base.About the RoleThis is an exciting opportunity to leverage your expertise in customer success and...
-
Cloud Solutions Strategist
4 days ago
Stockholm, Stockholm, Sweden Amazon Full timeJob OverviewWe're seeking a Cloud Solutions Strategist to support our customers' growth and success in the cloud. As a trusted advisor, you'll work closely with customers to understand their business needs and develop tailored solutions to drive innovation and transformation.The ideal candidate will have experience working with engineering/technology teams...
-
Senior Product Strategist
10 hours ago
Stockholm, Stockholm, Sweden H & M Hennes & Mauritz Gbc AB Full timeSenior Product Strategist Job DescriptionThe Senior Product Strategist will play a key role in driving the success of our products by developing and executing strategies that meet our business objectives. This includes leading the development of product strategies, working closely with cross-functional teams, and conducting market research and analysis.Key...
-
Customer Data Insights Expert
10 hours ago
Stockholm, Stockholm, Sweden H & M Hennes & Mauritz Gruppe Full timeKey ResponsibilitiesDevelop and implement a global loyalty strategy with clear milestones and ROI metrics for paid and owned channels.Lead a team of 16, including Loyalty Business Experts, Email and Push Specialists, and CRM specialists. Foster personal and professional growth within the team.Utilize customer data to inform decision-making and drive business...