Current jobs related to Customer Marketing Digital Manager - Gothenburg, Västra Götaland - Essity AB

  • Digital Marketing Specialist

    3 weeks ago

    Gothenburg, Västra Götaland, Sweden Precis Digital Full time

    About the RoleWe are seeking a highly skilled Digital Marketing Specialist to join our team at Precis Digital. As a key member of our marketing team, you will be responsible for executing and optimizing digital marketing tactics to drive business growth.Key ResponsibilitiesDevelop and implement digital marketing strategies to achieve business...

  • Digital Marketing Leader

    4 weeks ago

    Gothenburg, Västra Götaland, Sweden Brightvision Full time

    About BrightvisionBrightvision is a B2B growth agency specializing in results-driven marketing for tech companies. Our corporate culture is built on transparency, teamwork, and personal development. We believe in the power of technology to solve humanity's challenges.We're a close-knit group of "humble winners" with a great sense of humor. Since our founding...

  • Digital Marketing Leader

    4 weeks ago

    Gothenburg, Västra Götaland, Sweden Brightvision Full time

    About BrightvisionBrightvision is a B2B growth agency specializing in results-driven marketing for tech companies. Our corporate culture is built on transparency, teamwork, and personal development. We believe in the power of technology to solve humanity's challenges.We're a close-knit group of "humble winners" with a great sense of humor. Since our founding...

  • Digital Customer Experience Project Manager

    1 week ago

    Gothenburg, Västra Götaland, Sweden Essity Full time

    About the JobWe are looking for a talented Digital Customer Experience Project Manager to join our team at Essity. In this role, you will be responsible for managing and driving digital IT solutions and projects as a delivery lead.Key Responsibilities:Manage digital IT solutions and projects, collaborating with internal business stakeholders and external...

  • Digital Marketing Leader

    4 weeks ago

    Gothenburg, Västra Götaland, Sweden Brightvision Full time

    About BrightvisionBrightvision is a B2B growth agency specializing in results-driven marketing for tech companies. Our corporate culture is built on transparency, teamwork, and personal development. We believe in the power of technology to solve humanity's challenges.We're a close-knit group of "humble winners" with a great sense of humor. Since our founding...

  • Digital Customer Experience Lead

    2 months ago

    Gothenburg, Västra Götaland, Sweden Essity Full time

    About the RoleYou will collaborate with internal stakeholders, including Digital Product Owners, Marketing, and Sales teams, as well as IT roles like Delivery Leads, Solution Architects, and Business Process Liaisons, and external vendor partners.The international team you will work with consists of colleagues who also work as business analysts and delivery...

  • Marketing Manager

    2 weeks ago

    Gothenburg, Västra Götaland, Sweden IDEXX Full time

    Job Title: Marketing Manager - NordicsAs a key member of the Global Marketing team at IDEXX, you will be responsible for developing and executing regional marketing plans for the Nordic markets. This role reports into the Senior Marketing Manager - Northern Europe, who will work closely with you to drive marketing initiatives and maximize value in local...

  • Digital Customer Experience Lead

    2 months ago

    Gothenburg, Västra Götaland, Sweden Essity Full time

    About the RoleYou will collaborate with internal stakeholders, including Digital Product Owners, Marketing, and Sales teams, as well as IT roles like Delivery Leads, Solution Architects, and Business Process Liaisons, and external vendor partners.The international team you will work with consists of colleagues who also work as business analysts and delivery...

  • Head of Digital Marketing

    2 weeks ago

    Gothenburg, Västra Götaland, Sweden Brightvision Full time

    About the RoleWe are seeking a talented and experienced Head of Inbound to join our team at Brightvision. As a key member of our leadership team, you will be responsible for driving the growth and success of our business unit.Key Responsibilities:Develop and execute strategies to drive revenue growth and profitability.Lead a high-performing team to achieve...

  • Digital Customer Experience Delivery Lead

    2 weeks ago

    Gothenburg, Västra Götaland, Sweden Essity Full time

    About the RoleYou will collaborate with internal stakeholders, including Digital Product Owners, Marketing, and Sales heads, as well as IT roles like Delivery Leads, Solution Architects, and Business Process Liaisons, and external vendor partners.The international team you will work with consists of colleagues who also work as business analysts and delivery...

  • Customer Success Manager

    3 weeks ago

    Gothenburg, Västra Götaland, Sweden Brightvision Full time

    Job OverviewBrightvision is seeking a highly skilled Customer Success Manager to join our team. As a key member of our growth marketing agency, you will be responsible for managing projects and campaigns that drive client success and revenue growth.Key ResponsibilitiesManage projects and campaigns to balance client needs with Brightvision's objectives,...

  • IT Delivery Lead

    1 month ago

    Gothenburg, Västra Götaland, Sweden Essity Full time

    About the RoleYou will work closely with internal stakeholders, including Digital Product Owners, Marketing and Sales leaders, as well as IT roles such as Delivery Leads, Solution Architects, and Business Process Liaisons. You will also collaborate with external vendor partners.The team you will join is international and consists of colleagues who work as...

  • IT Delivery Lead

    1 month ago

    Gothenburg, Västra Götaland, Sweden Essity Full time

    About the RoleYou will work closely with internal stakeholders, including Digital Product Owners, Marketing and Sales leaders, as well as IT roles such as Delivery Leads, Solution Architects, and Business Process Liaisons. You will also collaborate with external vendor partners.The team you will join is international and consists of colleagues who work as...

  • IT Delivery Lead

    3 weeks ago

    Gothenburg, Västra Götaland, Sweden Essity Full time

    About the RoleYou will collaborate with internal stakeholders, including Digital Product Owners, Marketing, and Sales heads, as well as IT roles like Delivery Leads, Solution Architects, and Business Process Liaisons, and external vendor partners.The international team you will work with consists of colleagues who also work as business analysts and delivery...

  • Digital Customer Experience Delivery Lead

    2 weeks ago

    Gothenburg, Västra Götaland, Sweden Essity Full time

    About the RoleYou will collaborate with internal stakeholders, including Digital Product Owners, Marketing, and Sales heads, as well as IT roles like Delivery Leads, Solution Architects, and Business Process Liaisons, and external vendor partners.The international team you will work with consists of colleagues who also work as business analysts and delivery...

  • IT Delivery Lead

    1 month ago

    Gothenburg, Västra Götaland, Sweden Essity Full time

    About the RoleWe are seeking a highly skilled IT Delivery Lead to join our Digital Customer Experience team. As a key member of our team, you will be responsible for managing and driving digital IT solutions and projects, working closely with internal business stakeholders and external vendor partners.Key ResponsibilitiesManage and drive digital IT solutions...

  • Customer Success Manager

    1 week ago

    Gothenburg, Västra Götaland, Sweden Brightvision Full time

    Job OverviewBrightvision is a B2B growth marketing agency seeking a skilled Customer Success Manager to join our team. As a Customer Success Manager, you will be responsible for managing projects and campaigns that balance the needs of the client with Brightvision's objectives, while monitoring profitability, performance, and delivering an unrivalled...

  • IT Delivery Lead

    4 weeks ago

    Gothenburg, Västra Götaland, Sweden Essity Full time

    About the RoleYou will work closely with internal stakeholders, including Digital Product Owners, Marketing and Sales leaders, as well as IT roles such as Delivery Leads, Solution Architects, and Business Process Liaisons. You will also collaborate with external vendor partners.The team you will join is international and consists of colleagues who work as...

  • IT Delivery Lead

    1 month ago

    Gothenburg, Västra Götaland, Sweden Essity Full time

    About the RoleYou will work closely with internal stakeholders, including Digital Product Owners, Marketing and Sales heads, as well as IT roles such as Delivery Leads, Solution Architects, and Business Process Liaisons. You will also collaborate with external vendor partners.The team you will work with is international and consists of colleagues who work as...

  • IT Delivery Lead

    1 month ago

    Gothenburg, Västra Götaland, Sweden Essity Full time

    About the RoleYou will work closely with internal stakeholders, including Digital Product Owners, Marketing and Sales heads, as well as IT roles such as Delivery Leads, Solution Architects, and Business Process Liaisons. You will also collaborate with external vendor partners.The team you will work with is international and consists of colleagues who work as...

Customer Marketing Digital Manager

2 months ago

Gothenburg, Västra Götaland, Sweden Essity AB Full time
About the Role

We are seeking a highly skilled and experienced Digital Marketing Manager to join our team at Essity AB. As a key member of our customer marketing team, you will be responsible for developing and executing online customer marketing plans that drive business growth and customer engagement.

The ideal candidate will have a strong background in digital marketing, with experience in executing brand marketing plans with customers, lead generation, and digital marketing tactics. You will be responsible for establishing Tork's digital shelf presence on distributor's webshop, utilizing content and content sharing capabilities, and continuously monitoring, analyzing, and improving share of search, content integrity, and accuracy.

You will also be responsible for coordinating local marketing agencies to secure development of customized content, building strong brand equity plans with local distributors, and implementing a robust marketing ROI model. Additionally, you will act as an internal Subject-Matter-Expert (SME) and advocate of the omnichannel approach to customer marketing & sales, making content / best practices / learnings / resources widely available across the region to support local teams.

Key Responsibilities
  1. Develop and lead the execution of online customer marketing plans, (as part of omnichannel Joint Business Plans) for selected strategic customers, in alignment with the BU Marketing strategy and regional/local commercial plans.
  2. Establish Tork's digital shelf presence on distributor's webshop, utilizing content and content sharing capabilities (Salsify); continuously monitoring, analyzing, and improving share of search, content integrity, and accuracy in partnership with the distributor.
  3. Drive demand generation through digital marketing, coordinating local marketing agencies to secure development of customized content such as: co-branded sales support materials, customer catalogues, brochures, advertisements as well as digital sales tools.
  4. Build strong brand equity plans with local Distributors, executing our Tork brand guiding principles and modeling our Tork Brand Omni-Channel Model with consistency and excellence.
  5. Implement a robust marketing ROI model, incl. setting KPIs, evaluated and followed up on with corrective actions.
  6. Act as an internal Subject-Matter-Expert (SME) and advocate of the omnichannel approach to customer marketing & sales; making content / best practices / learnings / resources widely available across the region to support local teams.
Requirements
  1. University degree in Business Administration/Marketing or similar.
  2. Several years of B2B and/or B2C Marketing/Trade/Shopper-Marketing experience, preferably with a focus on ecommerce.
  3. Experience executing brand marketing plans with customers.
  4. Experience with lead generation, digital marketing, and search marketing tactics.
  5. Strong business and financial acumen incl. experience with campaign analytics and data-driven campaign optimization.
  6. Excellent written and oral communication skills in English and Swedish.
  7. Education/certification in online marketing/ecommerce, search, and related courses is advantageous.
What We Offer

We offer a dynamic and challenging work environment, with opportunities for professional growth and development. You will be part of a global organization with a strong commitment to innovation and customer satisfaction.

We are an equal opportunities employer and welcome applications from diverse candidates. If you are passionate about digital marketing and customer engagement, and have the skills and experience to succeed in this role, we encourage you to apply.