Nordics Sales Manager

3 days ago


Stockholm, Sweden Better Collective AS Full time

Are you a sports guru with a flare for commercialization? We are on the lookout for a Nordics local sales manager to join the ever-developing European Media Sales division within Better Collective.


As the Nordics local sales manager you will be responsible for the non affiliate commercialisation our leading sports news sites: SvenskaFans, Hockeysverige, Innebandymagazinet, and Fotbolldirekt, Tipsbladet as well as our flagship sports betting site Rekatochklart and Spilperten. With over 8 million unique monthly visitors, ever growing social presence of SoMe followers in various different channels, and a catalogue of inventory items such as Podcasts, YouTube Shows, Influencers, Banners and Editorial Content working alongside the local internal stakeholders we need you to take this to the next commercial level.

The successful candidate will be responsible for not only the execution of marketing campaigns - with involvement in ideation, production, and delivery - but also the sales process, working closely with our external partners to understand and support their strategic objectives and KPI’s.

The role

Combining a blend of creative ideation and commercialisation you will be charged with developing out commercial concepts (through close collaboration with internal stakeholders) and then taking to market penetrating the local customer base, owning and building key relationships. We are keen to serve any brand looking to reach an engaged sports audience through ALL types of digital media content executions, from video through to audio and editorial solutions.

Your challenge

The key objective is to grow our sponsorship/brand revenue. This will be achieved through:

  • Proactive collaboration with internal stakeholders to ideate new content formats - scaling our media inventory and maximizing revenue opportunities

  • Working across all aspects of our sponsorship portfolio, from bespoke creative solutions to sponsored editorial and video content.

  • Working closely with external partners to understand their marketing objectives & designing creative concepts to best support their needs

  • Developing and maintaining a pipeline of new partners and revenue opportunities

  • Developing key strategic relationships with media agencies and direct brands

  • Ensuring the delivery of booked campaigns and confidently report back to partners on key performance metrics

  • Reporting monthly on booked revenue and pipeline progress.


What we offer you

  • Flexible working hours which supports a healthy work-life balance

  • Generous annual leave allowance

  • A varied everyday life in a fast-paced international business

  • A lot of great office perks such as coffee, snacks, social events etc.

  • A professional yet casual working climate with very skilled, passionate and fun colleagues you can imagine

  • A hybrid work scheme

  • And more, depending on location


Application deadline

All applications will be processed continuously during the next couple of weeks until we find the perfect candidate. Only applications submitted through our “Apply” function will be considered and evaluated.

Expected starting date: as soon as possible.



Job requirement - our ideal candidate

  • Strong background in the commercialisation of publisher sites

  • Sports and content enthusiast with knowledge of sports fan audience

  • iGaming experience not required, but desirable

  • EN and DK/SWE language skills desired.

  • Experience across social media, video, audio and editorial sales

  • Existing network of relevant contacts / prospective customers

  • Confident, passionate and persuasive communication skills

  • Excellent presentation and proposal writing and delivery skills

  • Experience with building and executing media plan documents

  • Strong analytical mind and understanding of numbers

  • Stakeholder management experience

  • Thrives off a fast pace environment and constantly looking for ways to build

  • Self motivated team player with a can-do attitude.



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