Senior Marketing Director for FMCG Growth

1 day ago


Stockholm, Stockholm, Sweden CIP Global Executive Search Full time

About the Role

We are seeking a highly experienced Senior Marketing Director to lead our marketing efforts in the FMCG sector. As a key member of our team, you will be responsible for developing and implementing our global brand and marketing strategy, ensuring alignment with business objectives and design vision.

Main Responsibilities

  • Develop and manage the global brand and marketing strategy, including PR, in accordance with design and product vision and business objectives.
  • Lead the development and implementation of the brand identity and communication strategy across all online, offline, and CRM channels.
  • Collaborate with external creative agencies to develop and implement retail concepts and content.
  • Develop go-to-market and launch strategies, ensuring correct priorities and focus.
  • Regularly review and manage marketing KPIs and budgets.

Requirements and Qualifications

  • A higher-level degree or equivalent educational experience is preferred.
  • Proven experience in the FMCG sector on either European or Global level.
  • At least 5 years of experience in a similar position.
  • Strong brand building experience and digital capabilities.
  • Proven track record of accomplishment in a similar position.
  • Strong leadership skills and strategic flair.


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