Social Media Brand Lead

7 hours ago


Stockholm, Stockholm, Sweden TN Sweden Full time

Elevate your career as a creative leader in the world of fashion.

About TN Sweden

We're a forward-thinking company committed to making fashion accessible and sustainable for everyone. Our goal is to build a strong brand that drives business growth.

Job Description

This role involves leading our social media team in creating engaging content that resonates with diverse audiences. You will be responsible for overseeing conceptual development, creative delivery, and ensuring alignment with our brand and campaign strategies.

Main Responsibilities:
  1. Creative Direction:

    Develop innovative content concepts that reflect our brand's identity and strategy, ensuring they are audience-centric and on-trend.
  2. Trend Analysis & Insights:

    Monitor social media trends, platform updates, and audience behaviors to inform creative decisions and optimize content for engagement and reach.
  3. Network Building:

    Establish a strong global creative network to collaborate with content creators, agencies, and talent management, generating and executing ideas on a global scale.
  4. Content Production:

    Oversee the creation of high-quality social content, ensuring efficient execution while maintaining brand standards and collaborating with internal and external teams.
  5. Knowledge Sharing:

    Share knowledge and best practices within the team, promoting a growth-oriented mindset and encouraging innovation in creative production and storytelling.
Requirements:
  • 6+ years experience in social media and creative production, with focus on conceptual development across social channels.
  • A strong sense of fashion with an eye for creating highly inspiring and relevant fashion content.
  • Proven ability to lead a creative team to balance brand, business, and channel requirements.
  • Skilled in interpreting social insights and metrics, driving data-informed creative decisions.
  • Experience in monitoring and adapting to social trends and platforms to maintain relevance.
  • Strong project management skills to ensure high-quality, timely content delivery.
  • Agile mindset with the ability to work effectively in and adapt to constantly changing environments.
  • Familiarity with innovative digital tools and AI for creative content production.
  • Strong collaborative skills and ability to inspire the team to create boundary-pushing content.
Benefits:
  • Award-winning company culture.
  • Dynamic and collaborative team environment.
  • Ongoing training and professional development opportunities.
  • Competitive salary and benefits package.


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