Digital Brand Ambassador

8 hours ago


Stockholm, Stockholm, Sweden H&M Group Full time

H&M Group is a leading global fashion company that offers fashion and quality at a great price in a sustainable way.

Responsibilities

As a Digital Brand Ambassador, you will play a crucial role in building and maintaining H&M's online presence across various social media platforms. Your primary responsibility will be to create and curate engaging content that resonates with our target audience.

Some of your key responsibilities will include:

  • Content Creation

Develop and implement a content strategy that showcases the brand's personality, values and aesthetic. Ensure all content is high-quality, visually appealing and consistent with the brand's tone of voice.

  • Community Management

Build and engage with the brand's online community through authentic and meaningful interactions. Manage day-to-day conversations across social media platforms and other digital channels ensuring timely and consistent responses to audience queries and comments.

  • Social Media Strategy

Develop and execute a social media strategy that drives engagement, increases brand awareness and fosters a sense of community among our followers.

  • Analytics and Reporting

Monitor and analyze social media metrics to track performance, identify areas for improvement and inform future content strategies.



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