Social Media Innovation Manager

6 hours ago


Stockholm, Stockholm, Sweden TN Sweden Full time

Drive the evolution of fashion through innovative storytelling.

About TN Sweden

We're a pioneering company dedicated to making fashion accessible and sustainable for everyone. Our mission is to build a strong brand that fuels business growth and inspires our customers worldwide.

Role Overview

This leadership position focuses on elevating our social media presence by creating engaging content that resonates with diverse audiences. As a key member of our team, you will oversee conceptual development, creative delivery, and ensure alignment with our brand and campaign strategies.

Main Responsibilities:
  • Brand Strategy: Develop and implement strategic plans to elevate our social media presence, ensuring consistency across all touchpoints and interactions with consumers.
  • Content Development: Collaborate with internal and external teams to create high-quality social content that reflects our brand's identity and strategy, while maintaining brand standards.
  • Team Leadership: Lead and manage a team of creatives to achieve business objectives, ensuring they have the necessary resources and support to excel in their roles.
  • Market Research: Stay up-to-date with the latest social media trends, platform updates, and audience behaviors to inform creative decisions and optimize content for engagement and reach.
  • Collaboration: Foster strong relationships with content creators, agencies, and talent management to generate and execute ideas on a global scale.
Requirements:
  • 6+ years experience in social media and creative production, with focus on conceptual development across social channels.
  • A strong sense of fashion with an eye for creating highly inspiring and relevant fashion content.
  • Proven ability to lead a creative team to balance brand, business, and channel requirements.
  • Skilled in interpreting social insights and metrics, driving data-informed creative decisions.
  • Experience in monitoring and adapting to social trends and platforms to maintain relevance.
  • Strong project management skills to ensure high-quality, timely content delivery.
  • Agile mindset with the ability to work effectively in and adapt to constantly changing environments.
  • Familiarity with innovative digital tools and AI for creative content production.
  • Strong collaborative skills and ability to inspire the team to create boundary-pushing content.


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