Audience Management Lead

3 days ago


Stockholm, Stockholm, Sweden Blizzard Entertainment Full time
Job Summary

We are seeking an experienced Audience Management Lead to join our team. As a key member of our Audience Connect team, you will be responsible for shaping and delivering the strategy, tools, and processes that enable King's game teams to manage, grow, and engage player audiences more effectively.

This is a 12-month fixed-term contract role. We're looking for someone who can lead cross-functional collaboration, oversee key Marketing Technology initiatives, and ensure alignment with King's broader business goals.

You'll work closely with engineering teams across the organization to ensure seamless implementation and measurable impact.

Main Responsibilities:
  • Define and maintain a clear product vision and roadmap for audience management tools and technologies, ensuring alignment with team objectives.

  • Evaluate opportunities for business impact and strategic alignment; collaborate with engineering, UX, and stakeholders to develop optimal solutions.



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