Strategic Marketing Professional
7 days ago
About Us
Verve Group is a leading provider of privacy-first omnichannel ad platforms and gaming solutions. Our company has 13 offices globally, servicing forward-thinking advertising customers with innovative demand and supply technologies.
The Role
We are seeking an experienced marketing professional to join our team as a Sales Enablement/Marketing Generalist. The ideal candidate will have a solid understanding of the Ad-tech industry, including demand-side platforms and contextual advertising.
Key Responsibilities
- Sales Support: Develop and maintain sales collateral, such as pitch decks, brochures, case studies, and product sheets, ensuring they are up-to-date and align with brand messaging.
- Content Creation: Collaborate with product and marketing teams to create targeted messaging and content for different stages of the sales funnel, including blog posts, social media content, webinars, and email support.
- Event Management: Assist in driving end-to-end event management from event selection, strategic planning, to execution to drive business growth.
- Cross-Functional Collaboration: Collaborate amongst sales, marketing, and product teams to ensure alignment on goals, strategies, and messaging.
- Performance Analysis: Identify successful campaigns and develop case studies, providing regular reports to senior management on sales and marketing performance metrics.
Requirements
- Education: Bachelor's degree in marketing, business, or a related field.
- Experience: 5+ years of experience in B2B and/or product marketing in Ad-tech, with an understanding of industry dynamics, including Demand Side Platforms and/or contextual advertising.
- Skills: Sales enablement experience, building sales presentations and one-sheets while collaborating closely with the Sales teams; executing marketing strategies and campaigns; conducting market research and analyzing data to make data-driven decisions.
- Soft Skills: Experienced in project management and ability to manage multiple projects simultaneously; knowledge of email marketing, blogging, and webinars; experience working in EMEA markets and adapting marketing strategies accordingly; native-level English.
What We Offer
- Salary Range: €60,000 - €80,000 per annum (dependent on experience).
- Benefits: Join one of the top privacy-first omnichannel ad platforms and gaming companies; be part of a multicultural team that is bringing advertising to the next level; benefit from working with some of the most experienced professionals in our industry and constantly grow with us.
- Culture: Empowering environment characterized by entrepreneurial actions; responsibility, independence, and an opportunity to participate in projects that have a significant impact on Verve Group's success.
EQUAL EMPLOYMENT OPPORTUNITIES
Verve Group provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
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