
B2B SaaS Growth Strategist
2 days ago
At CheckProof, we're revolutionizing the inspection industry with our cutting-edge digital platform. Our solutions streamline maintenance, quality control, and reporting, empowering businesses to achieve excellence and safety.
As a Demand Generation Specialist, you'll contribute to shaping and executing strategies to boost brand awareness, generate qualified leads, and drive revenue growth. Working closely with our CMO and high-performing team, you'll collaborate across sales, product, and customer success teams to deliver impactful campaigns.
The Role:
- Demand Generation Strategy: Develop and implement multi-channel strategies to drive awareness, lead acquisition, and pipeline growth.
- Campaign Management: Design, execute, and refine marketing and ABM campaigns, creating lead nurturing programs to enhance conversions through testing and optimization.
- Data & Analytics: Analyze performance metrics, providing actionable insights and regular reports on funnel effectiveness and ROI.
- Collaboration: Ensure alignment with sales on lead quality and processes, partnering with marketing to create impactful assets.
- Marketing Tools & Budget: Optimize marketing automation tools and manage the budget to maximize efficiency and returns.
Requirements:
- 5+ years of experience in demand generation or growth-focused marketing in a B2B SaaS environment.
- Experience with LinkedIn and Google paid campaigns.
- Success in driving pipeline growth and revenue through campaign design and execution.
- Lead generation tactics expertise (SEO, SEM, content marketing, email marketing, social media).
- Strong analytical skills and data interpretation expertise.
- Experience with marketing automation tools, data analytics platforms, and CRM systems.
- Project management skills and ability to manage multiple campaigns.
- Excellent collaboration, communication, and problem-solving skills with English fluency.
- A growth mindset and passion for experimentation and innovation.
Benefits:
- Innovative Culture: join our dynamic team and grow with us.
- Growth Opportunities: we offer flexible work arrangements, competitive compensation, and career advancement possibilities.
- Professional Development: invest in your future and ours.
About Us:
We're CheckProof, a pioneering SaaS company dedicated to revolutionizing the inspection industry with our cutting-edge digital platform. Join our innovative culture and be part of something big
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