Global Media Manager

5 days ago


Stockholm, Stockholm, Sweden GANT US Full time
About the Role

We are seeking a highly skilled Global Media Manager to join our team. The successful candidate will be responsible for leading the global team responsible for digital paid media across all channels, as well as Performance Marketing and Search.

This is an exciting opportunity to work closely with E-commerce and Brand leadership, as well as Regional Managers, to drive brand awareness and traffic to GANT's digital flagship.

Main Responsibilities:
  • Develop and execute agile digital marketing strategies and activation plans, ensuring activities support KPIs such as NCA, revenue, ROAS/CoS, CAC, traffic, and brand awareness.
  • Set up, optimize, and manage campaigns using platform-based and third-party tools like Meta Ads Manager, Google Ads Manager, and Smartly, enhancing execution through marketing technologies such as feed management, audience syndication, tracking, and visualization.
  • Collaborate on the conceptualization of creatives and content for social media marketing channels, ensuring alignment with campaign goals and performance metrics.
  • Use attribution modeling, data insights, and customer behavior analysis to optimize the consumer journey, boost conversion rates, maximize ROI, and identify new growth strategies to test, optimize, and scale.
  • Manage and develop a team of social media and performance marketing specialists, overseeing the global digital paid marketing strategy to drive brand demand and grow new and existing customers.


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