
Digital Media Strategist
3 days ago
Vitamin Well Group is a pioneering company that thrives in a fast-paced environment with a robust strategic framework.
We continuously innovate and take calculated risks, ensuring our brand identities remain cohesive. Our ongoing product launches demonstrate this.
Job Title: Digital Media StrategistThis newly created role requires an expert who will oversee the development and execution of our digital media strategy, guaranteeing its success across markets.
You will be the go-to specialist for digital media, focusing on Meta platforms. Your key responsibilities include:
- Platform Mastery: Serve as the in-house expert on Meta Business Center and other digital platforms.
- Digital Media Management: Coordinate and execute all activities across the digital social media spectrum.
- Campaign Optimisation: Manage media buys, refine strategies for maximum ROI, and achieve key performance metrics.
- Data Analysis and Reporting: Develop and maintain a centralised dashboard to track campaign performance.
Your accomplishments will include establishing relationships with Meta and other platforms, setting up a real-time performance reporting system, optimising processes, and rolling out a digital media framework to support entry into new and existing markets.
About YouWe are seeking a specialist who is:
- Experienced in Digital Media: You have proven expertise in Meta's tools and a track record of managing high-performing campaigns.
- Data-Driven and Analytical: You excel at turning performance metrics into actionable strategies.
- Hands-On and Detail-Oriented: You are comfortable managing campaign details directly and refining them for maximum impact.
- Collaborative and Supportive: You enjoy working with diverse teams, supporting them, and enabling their success.
To succeed, you likely have more than 10 years of work experience and a successful track record of managing Paid Social Media in a growth or scale-up setting.
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