Digital Brand Strategist

1 day ago


Stockholm, Stockholm, Sweden Baseload Capital Full time
About Us

We invest in and develop geothermal heat and power plants globally.

The energy transition is driving a significant demand for clean electricity worldwide.

To make the future electricity mix viable, there is a growing need for baseload, clean energy that geothermal can uniquely supply.

Our Mission

We complement solar and wind resources by supplying clean energy always available, 24/7.

This enables us to create societies running entirely on renewable energy.

Our Core Values
  • Resilience: We adapt to our changing environment.
  • Impact: We stay focused on our goals and drive real change.
  • Pioneering: We are open to new ideas for improvement.
The Job

As a Digital Brand Strategist, you will manage and elevate our brand's digital presence.

You will drive engagement by creating and optimizing content, monitoring performance metrics, and fostering online interactions.

Key Responsibilities
  • Data Analysis & Insights: Gather and interpret digital channel performance data.
  • Content Creation: Collaborate on creative social media content.
  • Social Media Management: Manage Baseload's digital channels.
  • Community Building: Cultivate a strong online community.
  • Campaign Support: Assist in executing content strategies and campaigns.
Requirements
  • A few years' experience from social media, working with various digital platforms.
  • Strong English writing skills and experience crafting engaging social media posts.
  • Experience working with short videos and other content formats tailored to digital platforms.
  • Experience working with a data-based approach and ability to analyze performance metrics.
Desirable but Not Essential
  • Familiarity with renewable energy or experience working with impact-driven companies.
  • HubSpot proficiency is highly valued for managing campaigns and performance analysis.


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