Senior Product Marketing Manager, Data Driven Care

1 day ago

Stockholm, Sweden Tietoevry Full time

You may apply to Tietoevry by selecting Apply and fill your application details to the form. You may also Apply by using LinkedIn and populate details to your application from your LinkedIn profile.

At Tietoevry Care you’ll get a chance to provide patients and end users with product offerings that help them in their life, reinventing the world for good. If that sounds interesting, please keep on reading.

About us

Tietoevry Care is modernizing the Nordic health and social care sector with modular, open, and interoperable software. We develop and deliver high quality software solutions and services that enable healthcare and welfare professionals to do their work even better and with higher efficiency - have more time to care.

We are a global team of professionals working on providing products and services to different sectors from intensive care to laboratory and social care. In addition to working closely with our customers, we also have our own products that we build and develop for various fields in society. From enabling healthcare professionals to spend more valuable time with their patients to providing data for professional athletes to achieve even better results, we make all that possible. With us you can build technology for the good of society and make your mark on the health and wellbeing of people in need.

About the role

Tietoevry Care is the leading provider of healthcare data and analytics software and AI solutions in the Nordics and beyond. We are seeking a dynamic and experienced product marketing professional to join our team. In this newly established role, you will be responsible for driving the positioning, messaging and product marketing for our Lifecare-branded data, AI and analytics offering. You will report to the Head of Marketing and Communications, Tietoevry Care, and in matrix to the Head of Business Development, Data-driven Care.

You will work closely with our Data Driven Care business unit leaders and product management, as well as colleagues in sales, marketing and communications, to define and communicate our products’ unique value propositions and generate compelling content. You have a proven track record of creating impressive product storylines and messaging for a diverse professional audience, preferably in the health and care or similar B2B setting.

In this role your main responsibilities will be

Content creation and messaging:

- Create and oversee production of marketing content, including, among other assets, customer use cases, white papers, product demos, and presentations.
- Develop messaging frameworks and sales collateral to communicate product benefits, ensuring alignment with brand tone and strategic goals.

Planning and execution:

- Drive product marketing planning and execution for new product launches and feature releases for Tietoevry’s Data-Driven Care portfolio.
- Develop positioning, messaging, and value propositions that differentiate our Data-Driven Care products in the care software market.
- Collaborate with the product and sales teams to ensure alignment of product roadmap with market needs and customer feedback.
- Support Marketing Operations and Communications as they create impactful campaigns, communications and PR activities that drive awareness, lead generation, and product adoption.

Enabling Product Management and Sales:

- Work closely with product management and sales to understand needs and provide training and materials that support product positioning and differentiation.
- Conduct training and coaching to ensure consistent messaging across customer touch points.

We are looking for someone with:

- Proven track record of creating and executing effective B-to-B product marketing plans, content and managing product launches.
- Experience in working with international, cross-functional teams and managing multiple projects in a fast-paced environment.
- A suitable degree in Marketing, Communications, Business, or a related field.
- 5+ years of experience in product marketing, with at least 3 years in B2B or Business to Public Sector, preferably in software, healthcare or other advanced technology field.
- Excellent written communication and storytelling skills in English, with the ability to convey complex information clearly and persuasively towards diverse professional target groups.
- Professional proficiency in either Swedish, Finnish or Norwegian is a benefit, but not mandatory in this role.

What’s in it for you?

With us you will be part of the important and meaningful work of developing healthcare for all of us. You have an important mission to make a difference that really matters. In addition, as a company we offer you professional growth, open and friendly culture, and an outstanding work-life balance We believe that our organizational culture is an important part of enabling you to be successful. We provide a flexible hybrid work model as part of our culture and way of working.

Finally, we also believe in curiosity and learning as a lifestyle. We want to encourage you to keep up that curiosity and deepen your knowledge on topics you’re interested in. For example, we host an annual ‘Keep Learning Week’, a week where everyone at Tietoevry has the possibility to join different training courses in a truly global setting.

Could you be our new colleague?

We look forward to hearing from you We will fill the position as soon as we find the right person, so we encourage you to apply today. If you have any questions regarding this role, please contact Jaakko Salavuo, Head of Marketing and Communication (jaakko.salavuo@tietoevry.com). Please note that we do not accept applications via email.

We perform background checks on all final candidates.

Tietoevry declines calls from recruitment companies.

About Tietoevry

Tietoevry creates purposeful technology that reinvents the world for good. We are a leading technology company with a strong Nordic heritage and global capabilities. Based on our core values of openness, trust and diversity, we work with our customers to develop digital futures where businesses, societies, and humanity thrive.

Our 24,000 experts globally specialize in cloud, data, and software, serving thousands of enterprise and public-sector customers in more than 90 countries. Tietoevry’s annual turnover is approximately EUR 3 billion and the company’s shares are listed on the NASDAQ exchange in Helsinki and Stockholm, as well as on Oslo Børs.

#LI-Hybrid

At Tietoevry, we believe in the power of diversity, equity, and inclusion. We encourage applicants of all backgrounds, genders (m/f/d), and walks of life to join our team, as we believe that this fosters an inspiring workplace and fuels innovation. Our commitment to openness, trust, and diversity is at the heart of our mission to create digital futures that benefit businesses, societies, and humanity. Diversity, equity and inclusion (tietoevry.com)

#J-18808-Ljbffr

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