Senior Performance Marketing Manager
3 hours ago
We are looking for an experienced Senior Performance Marketing Manager to join our team at Interim Search. As a key member of our team, you will play a critical role in developing and executing traffic acquisition strategies that drive commercial results for our customers' Nordic D2C marketing teams.
Main Responsibilities:
- Collaborate with the Nordic eStore Team, local media agencies, and Category Marketing Teams to develop and implement effective media strategies.
- Analyze campaign performance using tools like Adobe Analytics and Google Analytics to inform data-driven decision making.
- Develop and manage eCommerce media budgets and PO processes.
- Lead the full media process from briefing to implementation and KPI analysis as PIC.
- Implement and review cross-channel media campaigns to maximize sales results of new product launches and ongoing initiatives.
- Accountable for eCommerce traffic and revenue targets by driving media efficiency through data-driven decision making.
Requirements:
- At least 3-5 years of experience working with eCommerce traffic acquisition and digital marketing.
- Strong analytical skills and knowledge in both Adobe Analytics and Google Analytics to inform data-driven decision making.
- A senior and independent individual with in-depth expertise across all performance marketing channels, including Google Marketing Platform, Meta, TikTok, Snapchat, Affiliate Marketing platforms, and Product Feed Management solutions.
- Excellent project management skills and ability to work with multiple stakeholders on concurrent projects.
- Experience managing media budgets for multiple countries is advantageous.
- Great communication skills and ability to build strong relationships with stakeholders.
- Fluent English language skills.
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