Marketing Portfolio Lead

7 days ago


Malmo, Skåne, Sweden Findus Sverige Full time
Role Overview

As a Brand Manager, you will play a critical role in shaping the future of our brand and driving its success in the competitive frozen food market. You will work closely with cross-functional teams, including marketing, sales, and product development, to ensure that our brand remains relevant and appealing to our target audience. Key responsibilities include developing and executing marketing campaigns, managing the product portfolio, and analyzing sales data to inform business decisions.

Required Skills and Qualifications:

  • A degree in marketing or equivalent.
  • 3+ years of experience in marketing/commercial roles within FMCG, ideally in the food sector.
  • Experience managing agency briefs and feedback loops.
  • Budget management experience.
  • Strong consumer understanding and analytical skills.
  • Commercial mindset with a strong grasp of in-market performance.
  • Marketing activity development experience, including ATL, social media, and PR.

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