Digital Marketing Expert for Diabetes Management

2 weeks ago

Solna Municipality, Sweden Abbott Full time

About Abbott

Abbott is a global healthcare leader dedicated to helping people live more fully at all stages of life. Our portfolio of life-changing technologies spans diagnostics, medical devices, nutritionals, and branded generic medicines. With 113,000 colleagues serving people in over 160 countries, we are committed to making a lasting impact on global health.

About Abbott Diabetes Care

Abbott Diabetes Care is at the forefront of diabetes management, providing innovative solutions that empower people with diabetes to live healthier lives. Our flagship product, the FreeStyle Libre system, revolutionizes glucose monitoring by offering a continuous, pain-free alternative to traditional fingerstick testing. We are dedicated to advancing technology and improving the quality of life for millions of people living with diabetes worldwide.

We are seeking an experienced Digital Marketing Specialist to drive digital brand plans in the Nordic region.

The Digital Marketing Specialist will collaborate with the Nordic Digital Product Manager, Consumer Brand Manager, and Healthcare Professional Brand Manager to implement comprehensive digital marketing strategies. The goal is to achieve market leadership in Glucose Monitoring and maximize commercial returns through effective digital, social media, and CRM marketing plans.

Key Responsibilities:

  • Implement and manage digital, social media, and CRM marketing plans to acquire and retain customers.
  • Drive EMEA/Global projects within the Nordics.
  • Manage website updates in AEM or through agencies, ensuring Veeva approvals.
  • Collaborate with agencies to create and execute marketing campaigns.
  • Ensure all digital materials align with brand guidelines.
  • Coordinate and implement digital/social campaigns, loyalty platforms, and digital customer engagement initiatives.
  • Assist in the development and implementation of new digital initiatives.
  • Manage yearly website approvals and recertifications of Nordic digital assets.
  • Develop and manage Facebook content plans and editorial calendars.
  • Secure DSRB approval for new digital assets globally.
  • Optimize websites for SEO/SEM.
  • Ensure compliance with GDPR regulations and company policies.
  • Monitor and analyze the effectiveness of digital strategies and report to management.
  • Liaise with support functions (Regulatory, Customer Services, GSM, External Agencies, and EMEA Marketing).
  • Stay updated on digital/social media trends and report monthly to management.

Salary: €55,000 - €65,000 per year.

Qualifications:

  • Bachelor's degree in Digital Marketing or related field.
  • 1-3 years of digital marketing experience.
  • Strong project management skills.
  • Experience in tactical digital roles and CRM marketing.
  • Creative and communication skills.
  • Fluent in at least one Nordic language and English (oral and written).
  • Experience in executing digital campaigns.

Impact of the position: As a Digital Marketing Specialist, you will play a crucial role in ensuring ADC's technology is recognized and preferred in the Nordics. Your efforts will help people with diabetes live their lives to the fullest.

What can we offer you?

Abbott provides a varied, challenging, and international position in a dynamic and pleasant working environment. In our organization, you can count on excellent primary and secondary benefits, a positive working atmosphere, a personal growth plan, extensive training opportunities, and good career perspective. We are in the business of advancement, both in health solutions and in the lives and careers of our employees. Our work across the world and in many areas of healthcare provides a rich environment for our employees to explore career paths, interests, and opportunities.

  • Digital Marketing Specialist

    2 weeks ago

    Solna, Sweden Abbott Full time

    About Abbott Abbott is a global healthcare leader dedicated to helping people live more fully at all stages of life. Our portfolio of life-changing technologies spans diagnostics, medical devices, nutritionals, and branded generic medicines. With 113,000 colleagues serving people in more than 160 countries, we are committed to making a lasting impact on...

  • Regional Sales Manager Diabetes Care

    1 month ago

    Solna Municipality, Sweden Abbott Full time

    About AbbottAbbott is a global healthcare leader dedicated to helping people live more fully at all stages of life. Our portfolio of life-changing technologies spans diagnostics, medical devices, nutritionals, and branded generic medicines. With 113,000 colleagues serving people in more than 160 countries, we are committed to making a lasting impact on...

  • Strategic Sales Director for Diabetes Management Solutions

    3 weeks ago

    Solna Municipality, Sweden Abbott Full time

    About Abbott Diabetes CareAbbott Diabetes Care is a global leader in diabetes management solutions. Our mission is to empower people with diabetes to live healthier lives through innovative products and services.As a Regional Sales Manager, you will play a critical role in driving the sales of our flagship product, the FreeStyle Libre system. This...

  • Regional Sales Manager South Diabetes Care

    1 month ago

    Solna, Sweden Abbott Full time

    About Abbott Abbott is a global healthcare leader dedicated to helping people live more fully at all stages of life. Our portfolio of life-changing technologies spans diagnostics, medical devices, nutritionals, and branded generic medicines. With 113,000 colleagues serving people in more than 160 countries, we are committed to making a lasting impact on...

  • Hydro Power Supplier Market Analysis Expert

    4 weeks ago

    Solna Municipality, Sweden Vattenfall Full time

    About the JobVattenfall is seeking a talented individual to contribute to our mission of enabling fossil-free living within one generation. As a Hydro Power Supplier Market Analysis Expert, you will play a crucial role in shaping our procurement strategy and ensuring the efficient and safe operation of our hydro power fleet.About the ThesisThis thesis will...

  • Senior Business Development Expert

    3 weeks ago

    Solna Municipality, Sweden Orange Business Services Full time

    About the Role We are seeking a talented Senior Business Development Executive to join our Swedish Sales team at Orange Business. As a key member of our team, you will be responsible for managing our targeted market area, identifying new business opportunities, and handling the entire sales process from initiation to closure.Key Responsibilities Develop and...

  • Digital Marketing Strategist

    4 weeks ago

    Nacka Municipality, Sweden Pointsharp Full time

    Your MissionAs a Digital Marketing Strategist at Pointsharp, you will be responsible for developing and executing global Corporate Campaigns that drive sales and revenue growth. You will work closely with the Marketing Department to ensure successful campaign execution and analyze program results to optimize future initiatives.Your Profile3+ years of...

  • Digital Transformation Expert for Energy Sector

    6 days ago

    Solna Municipality, Sweden Vattenfall Full time

    Vattenfall is at the forefront of a new era in energy, where digital technologies are driving innovation and transformation. We're seeking a seasoned Digital Transformation Expert to join our team and contribute to shaping the future of our organization.About the RoleThis exciting opportunity involves working closely with cross-functional teams to design,...

  • Global Trade Marketing Specialist

    3 weeks ago

    Solna Municipality, Sweden CCM Full time

    As a Trade Marketing Specialist with CCM Hockey, you will play a pivotal role in developing and executing retail footprint strategies to increase store sales and brand presence with retailers across Europe.Key to your success will be the ability to collaborate effectively with the sales organization, retailers, and distributors to provide industry-leading...

  • Retail Marketing Specialist for Europe

    3 days ago

    Solna Municipality, Sweden CCM Full time

    Role OverviewWe are seeking a skilled Retail Marketing Specialist to join our European team. This role will be responsible for developing and executing retail footprint strategies to increase store sales and brand presence with retailers.About the RoleThis is a permanent position based at our European Headquarters in Solna, Sweden. You will report directly...

  • Trade Marketing Specialist Europe

    4 weeks ago

    Solna Municipality, Sweden CCM Full time

    Trade Marketing Specialist EuropeCelebrate your passion for marketing and join our team at CCM Hockey as a Trade Marketing Specialist Europe. As a key member of our European marketing team, you will be responsible for developing and executing retail footprint strategies to increase store sales and brand presence with retailers.Key Accountabilities:Develop...

  • Digital Utvecklingsledare

    2 weeks ago

    Solna Municipality, Sweden Vattenfall Eldistribution Full time

    Om rollenSom Digital Verksamhetsutvecklare på Vattenfall Eldistribution ansvarar du för att driva igenom och implementera digitala strategier och processer som optimerar och effektiviserar den digitala externa och interna kommunikationen.AnsvarsområdenDigital kommunikationsstrategi: Utveckla och genomföra digitala kommunikationsstrategier som stöttar...

  • Digital Verksamhetsutvecklare

    3 weeks ago

    Solna Municipality, Sweden Vattenfall Full time

    FöretagsbeskrivningVattenfall är ett ledande företag inom el- och värmeområdet med en stark närvaro i Europa. Våra huvudmarknader är Sverige, Tyskland, Nederländerna, Danmark och Storbritannien. Inom Vattenfallkoncernen finns cirka 20 000 anställda. Vi har elektrifierat industrier, levererat energi till bostäder och förvandlat tillvaron genom...

  • Digital Verksamhetsutvecklare

    4 weeks ago

    Solna Municipality, Sweden Vattenfall Eldistribution Full time

    Digital VerksamhetsutvecklareVi söker en Digital Verksamhetsutvecklare som kan driva igenom och implementera digitala strategier och processer som optimerar och effektiviserar den digitala externa och interna kommunikationen. Du kommer att fungera som en brygga mellan kommunikationsavdelningen och övriga avdelningar, arbetande i tvärfunktionella team för...

  • Global Corporate Marketing Manager

    3 weeks ago

    Nacka Municipality, Sweden Pointsharp Full time

    Job Summary:We are seeking a highly skilled Global Corporate Marketing Manager to join our team at Pointsharp. The ideal candidate will have a strong background in online marketing and experience in developing and executing global corporate campaigns.Key Responsibilities:Develop and deliver quarterly global corporate marketing plans that integrate sales and...

  • Hydro Power Supplier Market Analysis Expert

    3 weeks ago

    Solna Municipality, Sweden Vattenfall Full time

    About the RoleVattenfall is seeking a skilled researcher to contribute to the development of our hydro power procurement strategy. As a research assistant, you will work closely with our team to analyze the market and identify opportunities for improvement.About the ThesisThis thesis will focus on the procurement of hydro power equipment and personnel...

  • Data Warehouse Expert for Financial Operations

    1 week ago

    Solna Municipality, Sweden Orange Business Services Full time

    Overview:At Orange Business Services, we are seeking a highly skilled Data Warehouse Expert to join our team in the Business Control & Analytics department. This is a key role that requires strong technical expertise and business acumen to drive financial operations forward.About the Role:We are looking for an experienced professional with at least 2 years...

  • Energy Market Product Development Manager

    1 week ago

    Solna Municipality, Sweden Vattenfall Full time

    Unlock a Rewarding Career in Energy Market InnovationVattenfall, one of Europe's leading electricity and heat producers, invites you to join our dynamic team as an Energy Market Product Development Manager. This exciting role offers the perfect blend of challenge and opportunity for personal growth.About VattenfallWe are a pioneering company with a rich...

  • Digital Sales Director

    4 weeks ago

    Solna Municipality, Sweden Telia Company Full time

    Are you a seasoned professional with a passion for digital sales and e-commerce? Do you have experience driving sales growth through data-driven strategies? We are seeking a Digital Sales Director to join our team at Telia Company.As a Digital Sales Director, you will be responsible for developing and executing sales strategies to drive growth and revenue....

  • Regulatory Compliance Expert

    2 weeks ago

    Solna Municipality, Sweden Cepheid Full time

    Cepheid, a leading provider of diagnostic solutions, is seeking a skilled Regulatory Compliance Expert to join our team. Located in Solna, Sweden, this role offers an exciting opportunity to work with cutting-edge technologies and make a significant impact on the healthcare industry.Job OverviewThis position plays a crucial role in ensuring that all product...