Marketing Director for Sonic Launch

4 days ago


Stockholm, Stockholm, Sweden TN Sweden Full time

Job Overview

We are looking for a highly skilled Marketing Lead to join our team at TN Sweden and drive the success of our new SEGA game launch. As a key member of our growth marketing team, you will be responsible for developing and executing a comprehensive marketing strategy that aligns with the game's unique features and the simultaneous theatrical release.

Your Key Responsibilities

  • Develop and execute a robust marketing plan, including campaign design, content creation, and budget allocation.
  • Collaborate with cross-functional teams, including product marketing, user acquisition, community, influencer marketing, UX research, creative production, and PR, to ensure all efforts are aligned and integrated.
  • Work closely with SEGA's licensing teams in California to ensure all marketing materials and activities are approved and on-brand.

The Ideal Candidate

  • Proven experience in leading successful marketing launches for video games, with a strong portfolio of previous campaigns.
  • Demonstrated project management skills, with the ability to manage complex, cross-functional projects and ensure timely delivery.
  • Experience working with high-profile IPs and global franchises, particularly in the gaming industry.


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