Gaming Industry Marketing Expert

3 days ago


Stockholm, Stockholm, Sweden TN Sweden Full time

About the Role

We are seeking a seasoned Marketing Lead to spearhead the launch of an exciting new SEGA game. The successful candidate will drive the development of the game's marketing plan and oversee its execution, ensuring a successful and cohesive campaign.

Your Key Responsibilities

  • Develop and execute a comprehensive marketing strategy tailored to the new Sonic mobile game, aligning with the simultaneous theatrical release.
  • Oversee the end-to-end execution of the marketing plan, ensuring timely delivery and addressing any bottlenecks promptly.
  • Collaborate with cross-functional marketing team members to ensure all efforts are aligned and integrated.

Requirements

  • Proven experience in leading successful marketing launches for video games, with a strong portfolio of previous campaigns.
  • Demonstrated project management skills, with the ability to manage complex, cross-functional projects and ensure timely delivery.
  • Experience working with licensors, ensuring all marketing activities are on-brand and approved on schedule.

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