Global Marketing Strategist
8 hours ago
At 360Player, we're a fast-growing sports tech company on a mission to become the go-to global platform trusted by sports organizations worldwide. Headquartered in Stockholm, Sweden, we're driving rapid growth by providing a comprehensive platform that simplifies and enhances operations for sports teams.
We support everything from payment management and scheduling to athlete development and video analysis. With a presence in over 50 countries and partnerships ranging from elite clubs to grassroots organizations, we're reshaping the way sports teams operate, and we're excited about our future expansion.
Your Role
We're seeking a seasoned Digital Growth Specialist with a commercial mindset to define, execute, and scale our marketing strategy. This is a pivotal role where you'll combine strategic leadership with hands-on implementation to drive lead generation, manage digital campaigns, and create impactful content that accelerates 360Player's global growth.
You'll have the opportunity to work closely with leadership, product, marketing, and sales teams to align marketing efforts with business objectives, ensuring every initiative contributes directly to growth and success.
Key Responsibilities
- Define and Drive Strategy: Create and continuously improve our marketing strategy for our global product, understanding different market dynamics.
- Demand Generation: Plan, execute, and analyze marketing campaigns to grow inbound leads and optimize marketing performance.
- Search and Advertising: Manage paid search and social advertising channels, including Google Ads and LinkedIn, to achieve a high return on ad spend (ROAS).
- Content and SEO: Lead efforts to improve keyword optimization and develop compelling content assets, such as case studies, whitepapers, and blogs, that attract and convert prospects.
- Organic Growth: Boost online visibility and engagement through targeted initiatives that drive organic traffic growth.
- Reporting and Metrics: Establish and monitor KPIs, analyze campaign performance data, and adjust strategies to achieve better outcomes. Provide actionable insights to the broader team.
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