Global Marketing Strategist

4 hours ago


Stockholm, Stockholm, Sweden Normative AB Full time

Company Overview

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Normative is dedicated to empowering companies to reduce their carbon footprints through science-based carbon accounting software and tailored advice from net-zero experts.

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Salary and Benefits

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  • Market-based salaries with annual merit-based reviews\
  • Opportunity to participate in our company equity scheme\
  • 30 days/year of paid vacation + up to 2 additional days off\
  • Pension and parental leave benefits\
  • 1 wellness hour per week, social activities, and a friendly working culture\
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Job Description

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We seek an accomplished Marketing Chief to lead our next chapter of growth, define and execute a clear marketing strategy, collaborate with cross-functional teams, and develop scalable demand-generation strategies. You will be responsible for building and evolving a strong, differentiated brand that resonates with our target audience, aligns with our vision, and is reinforced through thought leadership, PR, events, and content marketing strategies.

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Key Responsibilities

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  • Drive lead generation, optimize performance marketing, and build brand awareness through effective marketing strategies\
  • Lead a high-performing marketing team capable of executing across all marketing disciplines\
  • Develop and execute scalable demand-generation strategies, optimizing partnerships while leveraging data to maximize performance marketing ROI\
  • Stay ahead of market trends, customer needs, and competitive dynamics, driving innovation through new technologies, channels, and marketing approaches\
  • Collaborate with cross-functional teams to achieve company growth objectives\
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Requirements and Qualifications

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  • Proven experience as a marketing leader, leading a team across several marketing disciplines\
  • Deep understanding of SaaS go-to-market strategies, customer acquisition, and retention metrics\
  • Expertise and track record of successfully growing lead generation in a growing SaaS business\
  • Strong analytical mindset with the ability to leverage data to make informed decisions\
  • Excellent internal, external, and stakeholder management skills, with the ability to align marketing initiatives with broader business goals\
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Location and Work Arrangement

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Normative operates on a hybrid remote model with offices in Stockholm, Copenhagen, and London. For this role, you can be located in either our London or Stockholm office. At this time, we are not able to offer relocation or VISA support for this position.



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