Nordic Marketing Campaign Senior Specialist

2 days ago

Stockholm, Stockholm, Sweden Boston Consulting Group Full time
About the Role

We are seeking a highly skilled and experienced Senior Marketing Campaign Specialist to join our team at Boston Consulting Group. As a key member of our marketing team, you will be responsible for driving key Nordic marketing and communication campaigns on the world's most pressing topics to enhance our business and share of voice.

In this role, you will work closely with internal and external stakeholders to shape and implement marketing strategies that drive meaningful impact both internally and externally. You will have the opportunity to work across marketing channels and countries, leveraging your expertise to develop and execute engaging campaigns that effectively reach and impact key audiences.

As a Senior Marketing Campaign Specialist, you will be responsible for:

  • Developing and executing marketing and communication strategies for business-critical topics targeted across segments and countries.
  • Leading, designing, and executing engaging campaigns across key channels (digital, social media, PR, events, etc.) to effectively reach and impact key audiences.
  • Crafting clear, compelling messages tailored to impact business leaders, young professionals, and students together with a team of content creators.
  • Participating in and developing collaboration with local marketing colleagues, while coordinating closely with topic experts and consulting teams.
  • Monitoring and analyzing campaign performance and competitors, providing reports to stakeholders, and conducting market analysis to inform strategic decisions.
Requirements

To succeed in this role, you will be a strategic thinker with strong project management skills and a sharp pen. You will take initiative, work independently, and have a natural ability to lead and inspire others. Your problem-solving skills, coupled with a results-driven mindset, will enable you to drive successful campaigns. You will have a deep understanding of the business landscape with the ability to distill complex topics into actionable insights.

Preferred Qualifications

You will hold a Bachelor's or Master's degree in Marketing, Communications, or a related field, and you will have a minimum of 5 years of experience in a marketing or communication role, preferably within an agency, consultancy, or comparable in-house position.

As a person, you will be independent and hands-on with the ability to manage all steps of a project and still think strategically. You will be structured, responsible, and team-oriented. Ideally, you will also bring one or more of the following traits to the table:

  • Experience in building and executing campaigns.
  • Hands-on experience with creative concepts and productions, including video production.
  • Data-driven and results-oriented, with a perspective on how to measure and evaluate metrics across the campaign lifecycle.
  • Successful track-record of cross-functional collaboration with teams, contributors, and stakeholders across multiple seniority levels.
About Boston Consulting Group

Boston Consulting Group's marketing team drives the firm's reputation as a thought leader. We work to strengthen and protect BCG's brand, advance our business agenda, and partner with management to engage with our key audiences through tools such as global thought-leadership publications, public relations, alumni outreach, recruitment marketing, and social media.

What We Offer

We offer a comprehensive insurance package, flexible work arrangements, a market-competitive pension package, sports and activities, a wide variety of social office events, and a social network of like-minded professionals.

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