Field Marketing Specialist

4 weeks ago


Stockholm, Stockholm, Sweden Pointsharp GmbH (vormals Cryptshare AG) Full time
About Pointsharp GmbH (vormals Cryptshare AG)

We are a European IT security company that enables organizations to solve user authentication, access management, email, and data security in a user-friendly way. We believe that simple-to-use security solutions form the foundation of a modern digital workplace.

What We Offer
  • The opportunity to work in a growing, future-oriented, multicultural company
  • Modern work equipment
  • Flexible working hours that can be adapted to your schedule
  • A friendly and informal team of professionals who like to have fun together
Job Responsibilities
  • You will develop and deliver quarterly Field Marketing plans for region DACH that integrate sales and marketing requirements to support regional pipeline and revenue goals
  • You will develop a joint marketing strategy and drive plans with partners in the region
  • You will develop and execute demand generation marketing programs including third-party hosted events, internal portfolio hosted events, webinars, in-person and virtual experiences, integrated campaigns, roadshows, and email marketing
  • You will forecast and measure the impact of the marketing plan on sales cycles while analyzing program results and optimizing as needed
  • You will own the planning and execution of vertical-based marketing, including Account Based Marketing programs that penetrate key accounts in the region
  • You will maintain ongoing communications and be the go-to marketing resource for regional sales leaders, sales reps, and regional partners
Requirements
  • You have 5+ years of experience in a high-performance marketing department
  • You possess strong analytical, planning, and project management skills
  • You work independently, proactively, and in a structured manner
  • You have the ability to multi-task and work in cross-functional teams with different objectives and personalities
  • You have a strong affinity to the German software market, in addition to the Austrian and Swiss markets
  • You have excellent communication skills, orally and in writing, including presenting
  • You are a German native speaker and fluent in English

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