Digital Marketing Strategist

2 days ago


Stockholm, Stockholm, Sweden Avepoint Full time

At Avepoint, we are looking for a talented Field Marketing Manager to join our team.

Job Description

Overview:

Avepoint is a leading provider of innovative software solutions for enterprise content management and collaboration. We are seeking a highly motivated and experienced Field Marketing Manager to lead the development and execution of marketing plans for our business in the Nordics region.

Key Responsibilities:

  • Serve as the go-to marketing lead for creating territory-specific, integrated marketing plans that help meet sales objectives
  • Drive sales enablement efforts in the field, helping sales teams drive their own demand and accelerate pipeline
  • Develop and execute pipeline acceleration activities in support of quarterly and yearly metrics
  • Represent regional needs during worldwide marketing program planning
  • Develop and execute multi-touch, integrated demand generation campaigns targeting territory specific accounts
  • Leverage an integrated mix of social media, digital, physical & virtual events, content marketing, and other awareness-driving tactics to drive demand, awareness, and thought leadership

Requirements:

  • +7 years in field marketing, channel marketing, demand generation, or digital marketing specifically in the B2B space
  • +5 years of experience executing demand generation campaigns
  • Marketing knowledge in the IT/Software space
  • Experience in tracking and measuring marketing events, programs, and metrics
  • Strong written and verbal communication skills – must be fluent in Swedish & English, any additional Scandinavian language is a plus
  • Business savvy with an expertise of liaising with stakeholders to meet marketing objectives
  • Organized and meticulous, with proven ability to handle multiple tasks in a fast-paced environment
  • Very personable and professional demeanor


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