Digital Marketing Strategist

2 days ago


Stockholm, Stockholm, Sweden REBTEL NETWORKS AB Full time

At Rebtel Networks AB, we are driven by a passion for connecting people across borders.

We are seeking a talented Digital Marketing Strategist to join our team and contribute to driving new paying users for our services via digital marketing channels.

The ideal candidate will have a proven track record in managing campaigns in Google Ads, Bing Ads, and Apple Search Ads, including campaign setup, daily optimization, performance analysis, and budget allocation.

They will also possess experience working with website and app analytics tools, such as Google Analytics, Adjust, or similar.

Familiarity with content management systems is a plus, but not required.

Key Responsibilities:
  • Paid channel management: Day-to-day campaign monitoring and optimisation on Google Ads. Launching new channels (Bing Ads, Apple Ads and more).
  • Ongoing experimentation: Testing ideas generation for ad copy, landing pages, visual creatives, audiences and more. Documentation of experiments.
  • SEO strategy & implementation: Keyword analysis and development of effective strategies for on-page and off-page optimization to improve online visibility and organic traffic to the website in close collaboration with product and web teams.
  • Cross channel synergy: Ensuring a good synergy between paid and organic search strategies.
  • Content Management: Responsible for updating SEM/SEO related parts of the website in close collaboration with product and web teams.
  • Analysis & reporting: Identifying improvement opportunities and presenting detailed reports with insights generation and suggested next steps based on respective channels performance.

As a key member of our cross-functional team, you will work alongside performance marketing specialists, designers, analysts, and other colleagues to maximize results.



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