Digital Marketing Strategist

3 days ago


Stockholm, Stockholm, Sweden Healthcare Businesswomen's Association Full time
About the Role

We are seeking a highly skilled Customer Engagement Manager to join our team. As a key member of our Marketing Department, you will be responsible for developing and executing engaging and personalized customer engagement initiatives across digital channels.

Key Responsibilities:
  • Develop Digital Engagement Strategies: Create and implement comprehensive digital engagement strategies that drive business growth and customer satisfaction.
  • Manage Digital Channels: Oversee the execution of digital marketing initiatives across various channels, including webinars, podcasts, email marketing, websites, and social media.
  • Collaborate with Cross-Functional Teams: Work closely with Marketing, Sales, and Product teams to ensure seamless alignment and optimal customer experiences.
  • Analyze Performance Metrics: Track and analyze key performance indicators (KPIs) to measure the success of digital engagement initiatives and inform data-driven decision-making.
Requirements:
  • Bachelor's Degree in Marketing or related field: Minimum 1-3 years of experience in digital marketing; proficiency in Swedish and English, both written and spoken; IMA training course certification on compliance; strong collaboration and communication skills; project management skills.
  • Desirable Requirements: Pharma experience within digital marketing; agility; analytical thinking; brand awareness; business analytics; cross-functional collaboration; digital marketing; marketing strategy; media campaigns; sales; stakeholder engagement; stakeholder management; strategic marketing.


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