E-commerce CRM Specialist
4 days ago
About Us
At Boozt Fashion AB, we're passionate about delivering a world-class e-commerce experience to our customers. As a Marketing Automation Coordinator, you'll play a key role in shaping this experience by crafting personalized communications and executing daily CRM campaigns.
This is an exciting opportunity for a motivated and ambitious individual at the start of their CRM career, eager to learn and apply best-in-class marketing automation strategies. You'll collaborate with experienced CRM specialists and marketing automation developers to identify opportunities within the customer lifecycle and drive impactful campaigns.
The Opportunity
- Execute Daily CRM Campaigns: Build, select target group, and deploy daily campaigns across email, app, and SMS channels.
- Monitor & Optimize: Track campaign and journey performance, providing insights to enhance engagement.
- Automate Customer Journeys: Develop and refine automated email programs in collaboration with CRM colleagues.
- Enhance Personalization: Assist in testing personalization hypotheses to improve relevance and effectiveness.
- Support & Troubleshoot: Help resolve technical issues to ensure seamless campaign execution.
- Drive CRM Projects: Assist in strategic CRM development initiatives aimed at accelerating growth through personalized customer communications.
Your Profile
- Bachelor's degree (or equivalent) in Communication, Marketing, or a related technical field
- Excellent written and verbal communication skills
- Strong analytical and problem-solving skills with attention to detail
- Familiarity with customer engagement platforms (e.g., SFMC, Braze, Adobe, Bloomreach, Voyado, etc.) is a plus, but a strong willingness to learn and adapt is just as valuable.
- Basic knowledge of HTML, SQL, and AmpScript (SFMC) is a plus
- Fluent in English
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