Email Marketing Specialist

1 week ago


Stockholms kommun, Sweden Gant AB Full time

Do you believe we should never stop learning? GANT, the future of American Sportswear, strives to be an Employer of Choice in 70+ global markets. If you want to challenge convention and make clothes for the courageous, curious and creative, then join us on this journey



About the role

In this role you will be responsible for executing the global newsletter strategy and make sure we are communicating to our newsletter subscribers in an engaging way to drive loyalty and sales.

Responsibilities

  • Assist the Email Marketing Manager in creating a highly engaging global newsletter plan

  • Make sure the the newsletters are segmented and personalised to secure highest possible relevance to our customers

  • Work together with our Online Visual Merchandisers to secure a coherent and converting journey for newsletter traffic onsite

  • Work together with Regional Merchandisers to make sure the product offering inside the newsletters are optimised and locally relevant

  • Follow up newsletter performance and KPIs with the rest of the team, analyse the results and suggest improvements

  • Actively work to improve newsletter conversion by implementing best practices and secure continuous learning through e.g. A/B testing

Your skills

  • Minimum 2 years working experience with Email Marketing- and / or other Digital Marketing channels

  • Relevant education - marketing, business administration, communication or similar

  • A genuine interest in digital commerce and an understanding of premium fashion

  • Great coordination, communication, and teamwork skills are required

  • Analytical and numerical skills

  • Salesforce Marketing Cloud
  • Visual competency

  • Great attention to detail and administrative skills

  • Proactive and action-oriented mindset

  • Fluent in English, written and spoken

Apply with your CV in Englishby 2024/04/17 . Our team reviews applications on a rolling basis, so seize the opportunity to join us by submitting your application today Please note that theposition may be filled before the set end date.

GANT is one of the inspiring brands driven by passionate people of the MF Brands Group, alongside with Lacoste, Aigle, The Kooples and Tecnifibre. Please visit the group website for more information.

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