Product Marketing Manager

Product Marketing Manager

Ready to Launch Security Products for a Global Audience? We're Hiring a Product Marketing Manager

What we do at Detectify

We're Detectify, and we're not your average cybersecurity company. We're a team of passionate engineers and hackers who are obsessed with building cutting-edge tech that actually makes a difference in making the internet a safer place. We're talking about real-life hackers who know their stuff. You'll learn from the best, and maybe even develop some elite skills yourself. Detectify offers cybersecurity solutions that combine human ingenuity with automation. We offer a DAST solution that streamlines asset discovery and vulnerability assessments for Product Security and AppSec teams. We believe that the fear of cyber threats should never stand in the way of digital greatness.

What you'll get to do

As our Product Marketing Manager, you will be the central hub connecting our product, marketing, and sales teams. You will be the expert on our customers and the market, using your insights to craft compelling narratives and launch products that resonate with a deeply technical audience.

Some examples of your responsibilities:

• Go-to-Market Strat
  egy: Own and execute the end-to-end GTM strategy for new product and feature launches, from positioning and initial messaging to post-launch analysis and optimization
• Compelling Messag
  ing: Translate complex technical features into clear, differentiated value propositions. You will craft the core messaging that forms the foundation of all our marketing and sales efforts
• Sales Enablement:
  Partner closely with the sales team to arm them with the tools they need to win, including technical datasheets, competitive battle cards, demo scripts, and case studies
• Content Collaboration:
  Act as the subject matter expert for the rest of the marketing team, collaborating with our Content and Demand Gen leads to fuel campaigns with product-centric stories, technical blog posts, and customer evidence
• Market Intelligence
  : Be the voice of the customer and the expert on the market. Continuously analyze our competitors, buyer trends, and our product's position to inform both the product roadmap and marketing strategy
• Product Evangelism
  : Act as a key spokesperson for our products, with opportunities to represent Detectify at conferences, host technical webinars, drive analyst relations, and engage with the global security community

Who you are

You are a "nerdy" and passionate product marketer who thrives at the intersection of technology and business. You have a proven track record of launching technical products and a gift for telling stories that connect with developers and security professionals

• Several years of experience in product marketing, specifically within a B2B SaaS company targeting a technical buyer
• Demonstrated success leading multiple GTM and product launch campaigns from start to finish
• A strong technical acumen and genuine curiosity to dive deep into complex products. You can "speak engineer" and build credibility with a technical audience. Cybersecurity experience is a huge plus
• You are an exceptional storyteller and communicator, both in writing and in person, and are excited by the opportunity to be a public voice for the company
• Proven track record of driving partnership and alignment with GTM teams including Product, Engineering, Sales, and the broader marketing team
• An interest and curiosity in using AI to optimize marketing activities and integrate AI into your daily workflow is highly desirable
• A proactive attitude, takes action quickly, and thrives in a fast-paced, self-managed environment

So, what do you think?

We are proud to foster an inclusive workplace free from discrimination. We strongly believe that diversity of experience, perspectives, and background will lead to a better environment for our employees and a better product. This is something we value deeply and we encourage everyone to be a part of changing the way the world thinks about security Go hack yourself