Product Marketing Lead

About CLER

At CLER, we're redefining clean air. CLER is a deep-tech start-up that is revolutionising global air purification. Our cutting-edge, filter-free purification technology delivers ultra-clean air while requiring no maintenance, consuming less energy, and delivering a much more sustainable solution.

Why this matters:

• 99% of the world's population breathes air that fails to meet WHO guidelines, causing more than seven million deaths each year.
• Indoor air quality is often 2–5x worse than outdoor air, even though we spend 90% of our lives indoors.

CLER's technology is backed by smart Swedish engineering and rigorous innovation. We believe in creating effortless, reliable air quality solutions that work for everyone, without compromise.

We aim to become the new global standard in air filtration. Our ambition is to redefine how the world cleans its air - by cutting waste, reducing CO₂ emissions and protecting public health.

About the Role

As Product Marketing Lead at CLER, you will support our mission to bring revolutionary air purification technology to the world. You'll help craft compelling narratives that make our complex deep-tech solution easy to understand, and ensure that customers, partners, and stakeholders across different markets grasp the unique value we deliver. You'll be part of our journey as we expand globally and establish CLER as the new standard in air purification.

What you will be doing

• Create clear messaging and content that communicates CLER's value proposition across different customer segments and markets.
• Translate our deep-tech innovation into compelling stories and materials that resonate with B2B and B2C audiences.
• Support product launches by creating launch materials, sales collateral, and customer-facing content.
• Assist in market and competitor research to support product positioning and identify market opportunities.
• Develop sales enablement materials such as pitch decks, product sheets, and presentation materials, ensuring sales and partnership teams have the messaging and tools needed to succeed.
• Support the adaptation of messaging and positioning for different markets as we expand globally.
• Align content and messaging with product development and business goals
• Design and produce visually compelling marketing materials using tools like Adobe Creative Suite and Figma.

Who we are looking for

• Experience in product marketing, marketing, communications, or a related commercial role, ideally in tech and B2B
• Strong design skills with hands-on experience in Adobe Creative Suite and Figma.
• Strong storytelling and writing skills with the ability to simplify complex concepts for diverse audiences.
• Experience creating marketing materials, supporting launches, or working with sales teams.
• Curious and analytical mindset with ability to conduct research and translate insights into action.
• Proficiency in both Swedish and English is required. Additional languages are highly valued.
• Self-starter mentality with eagerness to learn and grow in a fast-paced startup environment.
• Experience with CMS platforms is a plus.
• Academic background in marketing, business, communications, design, or similar.

What We Offer

• Join an ambition deep-tech startup at an exciting global expansion.
• Opportunity to grow and develop your product marketing skills in a dynamic environment.
• Most importantly - Making a true impact for the world - contribute to cutting waste, reducing CO₂ emissions and protecting public health through better air quality.

Recruitment process

We're reviewing applications continuously, so don't wait to apply. This is a full-time position based in Stockholm, Sweden. Swedish work permit is required.