Campaign Management Team Lead

Everyone's story matters. Come shape your story with us at Riverty.

But where does that take you?
To one of our 30 hybrid workspaces – designed for exchanging ideas, learning from others, and shaping the way we work. An international community of over 4,000 people, representing almost 80 nationalities across 11 countries. United by one mission: Combining empathy, advanced technology and data-driven insights to keep people and businesses in flow. With payments made for them. So that they don't have to worry about it.

And there's more:
We are part of the family-owned Bertelsmann group. Established. Corporate. In a fast-paced industry. We enable flexible payments in various industries, simplifying the financial management of known brands and helping people repay debt to build financial confidence. In short: shaping FinTech.

We are looking for a
Campaign Management Lead (m/f/d)
(unlimited, full-time) Join our team at one of our locations in Berlin, Verl or Stockholm – flexible working conditions available
At Riverty, we're redefining how people and businesses interact with financial services across Europe. As our Campaign Management Lead (m/f/d), you will lead a new, cross-functional team at the intersection of data, creativity, and business growth. You'll be responsible for orchestrating full-funnel, insight-driven marketing initiatives for both consumers (B2C) and merchants (B2B) — driving measurable impact across all growth channels.

Your Responsibilities

• Lead, coach, and inspire a team of 10 experts in growth marketing, UX, reporting, and market research.
• Foster a high-performance culture focused on ownership, speed, and learning.
• Own the development and execution of full-funnel, international marketing campaigns for B2B and B2C.
• Optimize account-based and platform-based marketing processes to drive high-quality leads and revenue growth.
• Champion audience insights and persona development to inform campaign messaging and targeting.
• Define and monitor marketing KPIs, ensuring campaign efficiency, lead quality, and strong ROI.
• Drive UX and reporting excellence to ensure campaigns meet experience, legal, and brand standards.
• Collaborate closely with Product, Commercial, Legal, and Country Leads to ensure market fit and delivery success.

Your Profile

• Proven experience in leading data-driven marketing teams, with a focus on strategic campaign execution across B2B and B2C.
• Demonstrated success in account-based marketing and full-funnel campaigns that deliver measurable business results.
• Strong leadership track record in managing cross-functional, international teams.
• Analytical mindset with fluency in KPIs, marketing performance metrics, and campaign automation.
• Experience in fintech, financial services, or other regulated industries is a strong plus.
• Excellent communication and stakeholder management skills; fluent in English, German is a plus.
• A "can-do" attitude, with the ability to prioritize what truly matters, and the ambition to continuously learn and evolve.

Equal Opportunity Employer Statement

We want to be a fair and inclusive employer. We value the diverse perspectives that a diverse workforce brings to the table. Therefore, we are actively looking for people who enrich our company through their identity, background and personal experiences, with or without a disability.

Benefits:

• At Riverty, you can be who you are. We are committed to creating an inclusive environment and a culture of appreciation, enriched by our employee networks.
• Prioritize your health with supported sports and leisure activities.
• Take advantage of our numerous training and development opportunities Enhance your skills with training offered by the Bertelsmann University, language courses, or leadership training.
• Benefit from our discounts on Bertelsmann products and financial incentives.
• With our diverse work models, you can tailor your work to your preferences. Take advantage of mobile office, flexible working hours, and part-time models.