Ben and Jerry's Brand Director

17 hours ago


Solna Municipality, Sweden Unilever Full time
A Day in the Life

You will be responsible for building brand plans based on market insights, consumer and shopper trends, NRM principles, channel insight and competitor understanding.

In addition, you will be involved in day-to-day product portfolio management, including monitoring/reporting of in-market performance.

You will also be responsible for launching new innovations, building business cases, and driving projects through the investor board process.

Furthermore, you will be the owner of the P&L for your B&J's projects and ensure eCom content is optimized.

Your responsibilities will also include being the POS visibility custodian for B&J's, managing the artwork approval process, and monitor and review the effectiveness of innovation and renovation programme.

You will collaborate with category managers & CMI to create trade presentations and engage in continuous cross-functional stakeholder management across ice cream nordics.



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