
Customer Engagement Lead
4 days ago
Job Description
The Senior Manager, Customer Engagement Technology will oversee the discovery, implementation, adoption, and continuous improvement of customer and marketing technology platforms. This includes digital applications and services that enable best-in-class digital initiatives and marketing automation for global marketing and business partners.
This position is responsible for the full-service operation and delivery of Galderma's Digital Customer Engagement Technology Application Portfolio.
Main Responsibilities
- Lead audience enablement for marketing, sales, and service endpoints, including system connectivity and automation of data refreshes.
- Develop and implement requirements, business rules, workflows, and processes for marketing automation tools.
- Track product adoption, system performance, and value delivered through marketing technology.
- Oversee project implementations, including timelines, coordination with stakeholders, and ongoing management and reporting of critical deliverables.
- Collaborate with cross-functional teams to design, implement, and manage marketing automation tools, templates, and reporting.
- Plan stakeholder meetings to gather requirements and understand business campaign objectives and engagement.
- Work closely with various teams across the organization to align roadmaps to individual and macro needs, outcomes, and value.
- Perform vendor sourcing, RFPs, and ensure compliance with legal, data governance, and regulatory requirements for marketing technology.
- Build and strengthen a team that implements and supports business technology enabling commercial operations.
- Provide leadership, mentoring, and management to direct reports.
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