Senior Brand Strategist
6 hours ago
We are looking for a Digital Growth Leader to spearhead all our digital marketing efforts. This individual will be responsible for developing and executing a comprehensive digital marketing strategy that drives customer acquisition, brand awareness, and revenue growth.
The ideal candidate will have a proven track record of success in digital marketing, with expertise in areas such as content marketing, product marketing, performance marketing, and event management.
Key Responsibilities- Develop and Execute Digital Marketing Strategy: Create and implement a comprehensive digital marketing strategy aligned with Pocketlaw's goals.
- Content Creation: Lead all content creation initiatives to engage our audience, support brand positioning, and drive customer engagement.
- Product Marketing: Collaborate with the product team to develop go-to-market strategies and ensure excellent communication of product value.
- Performance Marketing: Lead SEO & SEM consultants to optimise customer acquisition and revenue growth (LinkedIn, Email & other socials).
- Event Management: Plan and execute impactful events (both internally and externally organised) to enhance brand visibility and generate leads.
- Bachelor's degree in Marketing, Business, or related field.
- Proven track record in a digital marketing role, with focus on content and product (3+ years experience preferred).
- Strong leadership and project management skills with excellent communication.
- Data-driven mindset with a track record of optimising marketing performance.
- Interest in and experience of using AI tools in your daily work.
- Fluency in Swedish and English.
Pocketlaw is a rapidly expanding AI legal tech company, reimagining legal work for every team. We enable companies to centralise legal processes and automate contract management through intuitive tools, automation, and AI. Headquartered in Stockholm, with an office in London.
Pocketlaw helps companies solve their everyday legal needs - empowering every team in the organisation to create contracts and manage legal with efficiency, ease and confidence. Pocketlaw is transforming legal for businesses; turning it from a business blocker into a business enabler - with the end goal of giving every company in the world legal peace of mind.
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