Digital Experience Optimization Specialist

12 hours ago


Stockholm, Stockholm, Sweden Bokadirekt AB Full time

Bokadirekt AB is Sweden's largest online marketplace for beauty and health services, connecting over 20,000 specialists with customers.

We're looking for a skilled Web/CRO Specialist to analyze user behavior, design and execute A/B tests, and ensure our website follows UX best practices.

Key Responsibilities:
  1. Analyze user behavior to identify areas for improvement on the website and self-serve channels
  2. Design and execute experiments to boost conversion rates
  3. Evaluate website performance and conversion KPIs
  4. Collaborate with marketing, product, and development teams to implement enhancements
Requirements:
  1. Experience with tools like Google Analytics, Amplitude, or A/B testing platforms (e.g., VWO)
  2. Strong analytical skills and ability to make data-driven decisions
  3. Basic knowledge of UX design and HTML is a plus
  4. A proactive attitude and ability to manage cross-functional projects independently


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