Brand Strategy Leader

4 days ago


Stockholm, Stockholm, Sweden Mentimeter Full time

At Mentimeter, we believe in the power of brand strategy to drive business growth and customer engagement. As our Director of Brand and Buzz, you will be responsible for leading our brand strategy and identity, leveraging your expertise to develop a bold, premium brand that sets us apart from the competition.

We are looking for a seasoned leader who can drive creative excellence and grow a high-performing team. Your mission will be to create a multi-channel communications strategy that showcases our thought leadership, PR, social media, and content marketing efforts. You will partner with sales, product, and other teams to ensure seamless execution and maximum impact.

Main Responsibilities:

  • Create a compelling brand narrative that resonates with our target audience
  • Lead a talented team of creatives to deliver innovative solutions
  • Develop and execute a comprehensive brand strategy that drives business results
  • Collaborate with cross-functional teams to ensure brand consistency across all touchpoints

Requirements:

  • A proven track record of leading creative marketing functions in international, enterprise, and/or product-led SaaS businesses
  • Demonstrable ownership of an international brand and content vision, planning and delivering against associated targets and budgets
  • An experienced leader who loves helping people grow and succeed, knowing a leader's success is tied to their team's success
  • Excellent verbal and written communication skills in English
  • A growth mindset, willingness to take risks, and thinking big


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